Marketing Automation Manager

Vancouver, BC, Canada

Job Description


Please apply on Isarta.com
https://isarta.com/jobs/?utm_source=IND&job=84188


Find a job that you love. We're a team of fun and driven individuals disrupting the environment of employee management. We help entrepreneurs streamline their operations by automating management tasks, allowing them to do more of what they love. The Company: Push is an all-in-one platform that helps businesses grow and scale their companies by simplifying HR, payroll, time tracking, and scheduling. Our purpose is to help our customers free up their time by making people management ridiculously easy, so they can focus on their passion. Our customer base includes some of the biggest brands, such as Earls Restaurant, Cactus Club, Denny's, and more. The Team: We're a group of dog-loving and game-playing people who place a high priority on competence and efficiency, but an even higher stock in personable and positive individuals that mesh with our culture and are willing to grow with us. As part of our rapidly growing team, you will play an important and unique role in working towards our mission to create the best people management system for our customers so they can spend more time doing what they love. The Role: We're looking for a Marketing Automation Manager to join our Marketing team! In this role, you are someone who has a strong grasp of current marketing tools and strategies. You can lead integrated digital marketing campaigns from concept to execution and ongoing reporting management. You will have the opportunity to work with multiple stakeholders across the company and leverage your expertise in data, analytics, and reporting to deliver highly effective campaigns that align with strategic initiatives. Location: Recently the world has changed so we are changing with it. We're embracing new ways of working and are constantly adapting our practices to ensure that wherever you are working, you feel a part of the team and have everything you need to work comfortably. We are a remote-first company, Pushies can choose to work remotely or from our Downtown Vancouver office. We are considering eligible candidates for this role from any location across Canada. Responsibilities:

  • Manage multiple marketing campaigns and timelines simultaneously across multiple verticals.
  • Experienced in running Pardot/Salesforce campaigns, automation, and reporting.
  • Identify and execute a testing approach for demand generation pilots
  • Propose and validate audience, messaging, and channels through automated campaigns and advertising
  • Design and execute strategic email and marketing campaigns
  • Leverage marketing analytics and reporting platforms to determine campaign success criteria, manage campaign status reports, and continuously audit and improve the digital experience and outcomes
  • Build and maintain effective relationships with internal stakeholders and subject matter experts to align on market opportunities, objectives, benchmarks, messaging and audience targets, and content to ensure campaign success
  • Stay abreast of emerging digital technologies, media opportunities, approaches, and strategies
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Document best practices for demand creation program implementation and identify areas for process or tactical improvement within internal marketing teams
Requirements:
  • 5+ years of experience in marketing (preferably SaaS)
  • Proven track record for executing and measuring successful integrated and digital marketing campaigns
  • Strong project management and problem-solving skills
  • Ability to manage multiple projects at the same time
  • Demonstrated capacity for developing and understanding marketing strategy
  • Strategic thinker that can effectively manage multiple projects simultaneously and work well in a cross-functional team environment
  • Self-starter, detail and task-oriented, highly organized, with a customer-oriented attitude
  • Comfortable interacting with stakeholders from multiple departments and partners
  • Competent written and verbal communication skills
Recommended Qualifications
  • Experience with Pardot and Salesforce
  • Experience with Social Ad Platforms, Google Ads, and Google Analytics
Why Push?
  • Culture - We are a people-first organization. Work hard and play hard with like-minded individuals. In the office, we have beer on Fridays, dogs to pet, and board games to play, and we've learned to provide a similar remote experience!
  • Impact - You get to work with a product that reaches hundreds of thousands of people across North America. We help make people happy!
  • Challenge - Up for a challenge? Let's explore uncharted territories and crush some goals together!
  • Growth - Personal development is a big thing over here. Learn and grow professionally as well as personally.
Check out our About Us video: https://www.pushoperations.com/careers Additional Information At Push, we place value on different types of experiences. If your experience looks a little different from what we've listed but you think you're a good fit, we would still love to hear from you. We celebrate diversity and promote equal opportunity. We appreciate what makes each of our team members different and encourage you to apply, no matter who you are or how you identify.

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Job Detail

  • Job Id
    JD2036189
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Vancouver, BC, Canada
  • Education
    Not mentioned