Manager, Marketing Strategy

Toronto, ON, Canada

Job Description


As Marketing Strategy Manager, your role is to lead a team of professionals in their mission to align and coordinate the marketing vice presidency in their most important strategic decisions and actions. Specifically, you will support the key pillars of the team: developing, managing the transversal marketing plan and monitoring results, conducting fact-based strategic reflections, and supporting implementation on key dossiers. You will develop a high-performance team and empower them to show analytical rigour, stakeholder management, process management and communications skills. You will develop relationships that foster alignment within our Vice-Presidency, with the Business Sectors we support and with our various partners. You will act as the voice of our Business to Business (B2B) and Business to Client (B2C) members, clients, agents, in all you do. More specifically, you will be required to:Oversee the creation of and drive buy-in for a transversal Marketing Plan, centered around individual and B2B clients with a diverse group of offerings and distribution modelsDynamically manage the execution of the current year marketing plan and monitor resultsOversee initiation and execution of strategic reflections, allowing Marketing and Business leadership to align around solid, fact-based decision and mobilize the organization for changeOversee pragmatic implementation support in close collaboration with Marketing Center of ExpertiseEnsure our organization is fully aware of key trends, innovations and competitor moves in our various marketsBuild and develop an engaged and high-performance team, generating an internal reputation for strategy best practices, marketing savvy, and excellence in stakeholder managementDevelop relationships and coherence throughout the marketing value chain, with other marketing teams outside our vice-presidency and with business partnersEnsure adherence and support to organizational priorities including security of information, mastery of operations, and diversity, equity, and inclusionWhat we offer*Competitive salary and annual bonus4 weeks of flexible vacation starting in the first yearDefined benefit pension plan that provides predictable, stable income throughout retirementGroup insurance including telemedicineReimbursement of health and wellness expenses and telework equipment

  • Benefits apply based on eligibility criteria.
What you bring to the tableBachelor\'s degree in MarketingA minimum of ten tears of relevant experiencePlease note that other combinations of qualifications and relevant experience may be consideredStrategy experienceStrong communication skills in both French and English, both oral and written due to the nature of the duties or work tools or because the position involves interactions with (language)-speaking partners, members and/or clients.Knowledge of Marketing (Canadian market/national), agencyKnowledge of marketing plan (including budgets)Knowledge of our various business sectors: Property and Casualty Insurance Collaborates, Communicates effectively, Decision quality, Develops talent, Differences, Drive results, Engagement, Interpersonal Savvy, Resilient, Teams#LI-HybridTrade Union Non-unionizedAt Desjardins, we believe in equity, diversity and inclusion. We\'re committed to welcoming, respecting and valuing people for who they are as individuals, learning from their differences, embracing their uniqueness, and providing a positive workplace for all. At Desjardins, we have zero tolerance for discrimination of any kind. We believe our teams should reflect the diversity of the members, clients and communities we serve.If there\'s something we can do to help make the recruitment process or the job you\'re applying for more accessible, let us know. We can provide accommodations at any stage in the recruitment process. Just ask!Job Family Management (FG)Unposting Date 2024-07-12

Desjardins

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Job Detail

  • Job Id
    JD2321400
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned