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Manager, Marketing Strategy and Planning (12 Month Contract)
We\'re looking to fill a 12 month contract for a Manager, Marketing Strategy and Planning, or as we like to say, a Go-To-Market Guru!
Are you a leader who provides mentorship and influences continuous growth and wants to join our diverse & vibrant team? Then read on. R\xc3\xbcmi is a bright new member of the ATCO family and operates 3 lines of business under the R\xc3\xbcmi umbrella: R\xc3\xbcmi Products & Services, ATCOenergy and Blue Flame Kitchen.
This role focuses on leading strategy, planning and Go-To-Market for all three lines of business as a member of the fierce and friendly Marketing Team. Should you join our team, you can expect lots of laughter, nerdy debates and quirky personalities. We challenge each other to be as awesome as we can be while having lots of fun along the way.
On a daily basis, you\'ll lead the marketing planning and execution for all campaigns across all levels of the marketing funnel for all 3 of our lines of business, acting as a trusted advisor and thought partner for each business. You\'ll manage the relationship with our Media agency to ensure we get the right messages in the right place and work with channel partners to deploy those messages on owned channels. You\'ll oversee all aspects of planning, including weekly blocking charts, briefs, integrated campaign plans, GTM presentations, a multi-million-dollar departmental budget, and annual planning. You\'ll also oversee reporting on campaigns and our monthly marketing activity.
Reporting to the Director, Marketing & Engagement, you\'ll lead a small team of talented brand management experts. You\'ll be responsible for fostering a high-performance team environment and determining the right channel mix and optimal investment levels to achieve results. This is a key strategic position responsible for driving sales for each of our lines of business.
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