Job Description

Requisition Number: 178148

Position Title: Director, Creative

External Description:

EA\'s marketing creative team defines the creative ideas that underpin our campaigns and consumer-facing brand behaviours. As a part of a global group of creatives, strategists, technologists, channel experts and producers, we work in close collaboration with our studio and brand partners to define the steel threads that guide campaigns and consumer-facing content across our franchises. This involves creative engagement from creation to execution; including franchise & brand foundations, campaign narratives, content planning, creative platforms and creative direction for assets and activations. As a Group Creative Director of Marketing & Communications, you will report to the Senior Director of Creative, and partner with Studio, Brand, Strategy, Communications and other cross-functional teams, to define the present, and future of EA Sports FC. This role would be based in Vancouver, Canada. Hybrid work model is an option, with a requirement to be in the office 3 days each week.

EA SPORTS is one of the most iconic brands in entertainment with over 25 years of innovation and passion, connecting millions of players across the globe to their favourite sports, teams, and players. At the heart of EA SPORTS is the EA SPORTS FC franchise. EA SPORTS FC is the world\'s #1 best-selling video game with over 200M engaged players across multiple platforms, including console, PC and mobile. As one of the most innovative, passionate and football-focused teams in the industry, we require the brightest talent, so we can continue to create experiences that connect with millions of hearts and minds the world over. If you love football, video games and entertainment, this is a role of a lifetime.

RESPONSIBILITIES:

• Partner with marketing and studio teams to develop the creative platforms and executions for global go-to-market campaigns.
• Work with the larger marketing team to implement creative ideas across communications, content, and channels.
• Work with strategy, brand and channel data to develop and refine ideas based on insights and strategies that inspire more engaging creative work.
• Advocate for the creative work of the team to internal partners and leaders
• Collaborate with our channel teams to develop and support creative and content platforms.
• Beyond the ideation of the creative, partner with the Brand and partner teams to ensure quality and integrated execution of the creative across channels.
• Lead internal creative teams throughout marketing.
• Be the Creative POC for all external vendors and agencies.

REQUIREMENTS:

• 10+ years in a CD role within a creative agency, sports brand, gaming company or entertainment brand
• Experience building and guiding creative teams to success
• Experience marketing global sports brands or partnerships
• Experience in game marketing is beneficial
• A leader: Inspiring and influential voice with experience selling in creative experiences to different audiences
• A storyteller: an understanding of cohesive narrative across everything from a presentation to a pithy end-line to a piece of content
• A creator: you guide creativity that inspires breakthrough activations and content across a variety of media
• Insights: an ability to turn insights into fresh ideas.
• You love football: the game, the culture, the athletes and the stories that surround this incredible and dynamic sport
• You have experience in similar global sports
• You enjoy an environment where creativity is often fluid and reactive
• You excel in a collaborative environment where multiple creative teams work together
• Your personal success comes second to the success of everyone around you

City:

State:

Community / Marketing Title: Group Creative Director

Company Profile:

We are a global team of creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination.

EEOText:

About Electronic Arts

Everything we do is designed to inspire the world to play. Through our cutting-edge games, innovative services, and powerful technologies, we bring worlds with infinite possibilities to millions of players and fans around the globe.

We\'re looking for collaborative and inclusive people with diverse perspectives who will enrich our culture and challenge us. We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support our people through every chapter of life. Our goal is to provide a safe and respectful workplace that empowers you to thrive in both work and life.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Days Open: 20

Can this position be remote?: 0

EEO Employer Verbiage:

About Electronic Arts

We exist to inspire the world to play. Through innovative technology and immersive storytelling, we deliver new ways of experiencing worlds of interactive entertainment for our millions of players worldwide. Our strength lies in the diversity of our people, combining creativity, innovation and passion. We fully champion inclusive culture, and provide opportunities for growing, learning, and leading that allows for the most impactful and rewarding work of our teams\' careers.

We put our people first, and we make sure they\'re taken care of both in and out of the office. As we reflect on our learnings and successes from remote work, we aim to provide dynamic, collaborative and flexible work environments for our teams. Our employees connect through our Employee Resource Groups, which are actively involved in driving business decisions every step of the way. But our support doesn\'t end at the workplace-we also encourage a balanced lifestyle with paid time off and new parent leave, free video games, fitness reimbursement and more.

Our goal is to provide a safe, respectful and inspiring workplace for all of our employees. Through our diversity, equity, inclusion and social responsibility programs, we\'re doing the work to give everyone the space to be their full selves while giving back to our community. We\'re looking for problem-solvers, game-changers, innovators, dreamers, doers-people that are ready to move the needle and build on our success. As our industry accelerates, we aren\'t just keeping up-we\'re staying ahead of the game.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

Electronic Arts