Job Description

One of our major banking clients is looking for a Google Analytics Specialist (Bank, GTM, JavaScript, HTML, CSS)
Length: 1 year contract with a strong possibility of an extension or permanent
Location: Toronto, ON - Hybrid - 1-2 days in the office
LOB: Digital Marketing
Hours: 9am-5pm

GROUP/PROJECT INFO:
Managing the google Tag manager platform. Essentially CAN and US, the group puts in tracking codes (tags) to help banks\' use that information for digital marketing. Also, looking at our Google Analytics implementation and acting as an expert to analyze things and enable teams.

CULTURE:
Collaborative team environment.

EVP (Employee Value proposition):
Being part of the Banks\' digital and being part of the future of digital marketing in the financial world.

RESPONSIBILITIES INCLUDE (but are not limited to):

1. Google Tag Manager (GTM) Platform Support

• Implementing Canadian Banks\' & USA Banks\' digital advertising tags within GTM (including QA & troubleshooting)
• Creating and setting up variables in GTM
• Creating and setting up GTM data layers
• Being an expert with Google Analytics and enabling interesting analysis where required

2. Banks\' Teams Support

• Managing Banks\' teams questions related to tag/tracking challenges
• Data layer recommendations and testing across new website application forms, changes to application forms, and new campaign pages
• On-going communication with the marketing teams and the application teams to understand new application flow changes/AB testing changes and it\'s impact to GTM

TOP SKILLS / EXPERIENCE:

• At least 2 years of experience with Google Tag Manager (GTM)
• JavaScript, HTML, CSS and modern framework (AngularJS, React, etc.)
• Experience with Google Analytics

NICE TO HAVE SKILLS/EXPERIENCE:

• Google advertising platforms (CM360, SA360, DV360)
• Facebook Advertising Platform (FB Business Manager)
• Experience with SQL Queries
• Experience with Google Cloud Platform (GCP)
• experience with google analytics

SOFT SKILLS:

• Excellent Analytical and problem-solving skills.
• Excellent data driven decision making
• Exceptional organizational and time management skills and a demonstrated ability to prioritize work in a demanding environment..
• Collaboration & team skills; with a focus on cross-group collaboration
• Excellent verbal & written communication skills.

WHAT ARE YOUR DISQUALIFIERS?

• Not looking for someone that has used GTM for own personal use and looking for someone that has used it in a professional place.
• Unexplained job hopping
• More of an execution job then a strategic job

Great candidate:
- Self learner
- Motivated
- Not looking for someone who is an expert (5-6 years)
- Soft skills, trustworthy
- Elaborating on the skillset and experience.

URGENT: Please read the job description above. If this interests you, apply to the job with your most updated resume, including your contact number and email address.

The recruiter in charge of this role is Sunita.

If you do not think you are a match for this opportunity, but know someone who is, feel free to forward this job description to them and you will be eligible for a referral bonus upon a successful hire.

Please note that this is the most up to date version of job description available at this time - During Client Interview you will receive additional information - variance may apply!

Please note: Adherence to our end client\'s vaccination policy is a requirement.

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