Job Description

A career in National Special Functions, within Internal Firm Services, will provide you with the opportunity to support service, sector, and market leaders deliver the unique PwC client experience to our clients. You\xe2\x80\x99ll play an important part in continuously innovating and improving Firm marketing so that we can continue to provide the highest quality of services to our current and prospective clients. Our Alliance team is responsible for establishing partnerships with companies to better serve our client\xe2\x80\x99s needs. You\xe2\x80\x99ll help build these relationships to complement PwC\xe2\x80\x99s strategy through execution capabilities that allow us to deliver multi competency programmes and solve client\xe2\x80\x99s most critical business issues. The Global Microsoft Alliance Marketer will work closely with the Alliance business team to translate growth objectives and ambitions into marketing strategy and collaborate across territories on activation, including global campaigns and integrated marketing plans. Champion consistency and elevate our brand in the market in coordination with Global PwC campaign and Alliance strategy frameworks. Strong communication skills required to work with others internationally. Meaningful work you\xe2\x80\x99ll be part of As a Global Microsoft Marketing Senior Manager, you\xe2\x80\x99ll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. Responsibilities include but are not limited to:

• Assist in the development and activation of an Alliance team\xe2\x80\x99s global go-to-market strategy in collaboration with the Alliance team and lead regional/territory Alliance marketers
• Coordinate sharing of global Alliance GTM strategy with alliance territory marketing for alignment/awareness/leverage and integration of territory marketing into the global strategy
• Understand Alliance vendor\xe2\x80\x99s global marketing strategy, campaigns, org chart and processes and assist in prioritizing, in concert with GTM, target markets/services/territories accordingly
• In coordination with Global Tech & Alliance marketing leader, set and validate with lead territory marketers big picture Global Alliance marketing objectives, core themes, key messaging, and prioritization as part of annual planning
• Establish cadence to coordinate across territories (aligning, sharing of assets, best practices, market intelligence) and develop/facilitate global quarterly/annual ROI and impact tracking process
• Facilitate global tracking of client assets (case studies, content, references) and coordinate review process with internal and external stakeholders
• Understand the appropriateness of potential territory/regional marketing activities / events / sponsorships with alignment to global marketing strategy, targets and business development opportunities
• Assist in sourcing and/or responding to partner awards, evaluating sponsorships at global level and coordinate support as appropriate
• Develop relationships with senior PwC stakeholders, key alliance stakeholders, Global and regional/territory marketers and sales teams, third party agencies (if required), technical teams and clients
• Primary liaison for marketing relationship with Alliance vendor partner at a global level (in coordination with lead PwC territory counterparts)

Experiences and skills you\xe2\x80\x99ll use to solve

• A solid understanding of marketing planning, programmes and channel management
• Experience in building brand strategy & awareness campaigns
• Excellent communication, writing and facilitation skills are essential as is the ability to liaise, influence, challenge effectively and build credibility and relationships at senior management, peer and team level
• Strong analytical ability and problem solving skills, with experience of capturing, analysing and developing recommendations based upon complex ROI data sets
• The ability to implement both strategic and tactical initiatives, and to manage multiple projects;
• Experience working with and/or knowledge of the tech space and Alliance vendor technologies
• Working collaboratively as part of an international, multidisciplinary network of firms
• Developing and implementing a data driven, integrated marketing strategy delivering results against strategic priorities that contribute to developing relationships, building pipeline and increasing brand equity
• Developing and overseeing marketing tactics across several functional areas of the marketing mix including: brand, digital and social marketing, public relations, analyst relations, collateral, thought leadership and sales tools, events, etc. and driving strategy to tie these initiatives together using customer journey principles and marketing automation
• Utilizing competitive and market research to understand client issues, marketing dynamics and competitive strategies and incorporating this information into marketing activities to drive high impact and differentiated programs
• Understanding the Marketing and Sales function, including Sales, Marketing, Brand, and Thought Leadership, as well as a deep understanding of related functions and Line of Service/Sector client service offerings
• Managing budgets & measuring and tracking results of marketing programs
• Collecting and analyzing data to communicate ROI/impact;
• Experience in influencing and working with stakeholders across borders globally
• A demonstrated commitment to valuing differences and working alongside and/or coaching diverse people and perspectives

Why you\xe2\x80\x99ll love PwC We\xe2\x80\x99re inspiring and empowering our people to change the world. Powered by the latest technology, you\xe2\x80\x99ll be a part of amazing teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about us at http://pwc.com/ca/whypwc. Your Application to PwC We embrace new technology to deliver securely and differently for our candidates. To protect your personal information, apply at http://pwc.com/ca/careers and visit http://pwc.com/ca/applytopwc to learn more about what your recruitment experience could look like. The most connected firm through activity based working PwC Canada is committed to cultivating an inclusive, hybrid work environment - one that is collaborative, supportive and productive. We work in-person and virtually, as is best suited for our clients, teams and people. We want you to be intentional with your work, how you do it and where it\xe2\x80\x99s done. PwC offices are hubs of connectivity and learning. We strongly encourage our people to prioritise in-person work, whether it\xe2\x80\x99s in the office or at a client site. This means we expect you to be in-person (either with clients or in the office) at least half of your time. We know that hybrid work is all about balance, and capturing the benefits of in-person work is essential to your growth at the firm. Exact expectations for your team can be discussed with your interviewer. What to consider before applying

• The position requires flexibility and will require travel throughout North America and internationally which can be 0-20% of your time.

At PwC Canada, our most valuable asset is our people and we grow stronger as we learn from one another. We\xe2\x80\x99re committed to creating an equitable and inclusive community of solvers where everyone feels that they truly belong. We understand that experience comes in many forms and building trust in society and solving important problems is only possible if we reflect the mosaic of the society we live in.
We\xe2\x80\x99re committed to providing accommodations throughout the application, interview, and employment process. If you require an accommodation to be at your best, please let us know during the application process.