Job Description

Our client is a fast-growing Quebec-based company offering skin care, make-up, superfoods and home essentials.
It is looking for a new E-Commerce & Digital Marketing Coordinator to support its digital strategy and manage all projects related to online sales growth.
Your role :

• Oversee e-commerce projects on Shopify Plus (subscriptions, navigation, conversion, chatbot).
• Optimize the user experience with internal teams (developers, designers, specialists).
• Define and monitor the e-commerce roadmap in line with growth objectives.
• Manage 360 digital marketing initiatives (SEO, paid advertising, influencer marketing, CRM, content).
• Collaborate with the paid media specialist to optimize campaigns (Meta, Google, TikTok).
• Manage e-commerce budgets and analyze KPIs (CPA, ROAS, LTV, conversion, repurchase, average basket size).
• Develop the Amazon strategy and ensure customer consistency across all channels (website, marketplaces, stores).
• Optimize scenarios in Klaviyo (segmentation, automation, pop-ups).
• Present performance reports with recommendations.
• Coordinate a small team (web, social media) and external partners.
• Work in synergy with logistics, customer service, R&D, and management.

Skills and qualifications :

• 3 to 5 years of experience in e-commerce or digital marketing, ideally in a DTC environment
• Strong command of tools: Shopify Plus, Klaviyo, Google Analytics 4, advertising platforms.
• Experience in team management, KPI management, and budget management
• Ability to work with tight deadlines and adapt to the unexpected.
• Ability to work effectively within multidisciplinary teams and complete multiple projects simultaneously.
• You are known for your creativity, flexibility, ability to remain calm under pressure, and team spirit.

Skills Required