Director Of Marketing
Montreal, QC, Canada
Job Description
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Who we are Busbud is the largest online travel agency specializing in the intercity bus and coach travel with the broadest global coverage. Travelling is our passion, and we work hard to offer the most comprehensive network of city-to-city trips. We operate in over 80 countries and 21,000 cities and offer over 2,300,000 bus routes. We aim to provide everyone with a more environmentally-friendly, accessible, and interconnected world.
The role Busbud is hiring a Director of Marketing to build, accelerate and scale our performance marketing strategy to achieve our business objectives.
What you can expect from the opportunity:
- Analyzing existing branding and marketing strategies and improving upon them
- Lead a marketing team and delegating tasks appropriately
- Creating the strategic plan for SEO and SEM teams
- Setting and reporting on daily, weekly, monthly, and yearly targets
- Preparing and reviewing monthly, quarterly, and annual budgets and allocating resources appropriately
- Conducting market research and implementing new strategies based on findings
- Monitoring industry trends and scheduling meetings to sharing new information with the team
- Closely monitoring competitors\xe2\x80\x99 successes and failures and learning from them
- Supervising marketing communication, events, initiatives, and launches and using these spaces to network with industry professionals
- Ongoing coaching and development of the marketing team
- Assisting with recruitment, training, and onboarding of the marketing team
How you can impress us:
- BSc in marketing, branding, business, PR, or a similar field
- A Master\xe2\x80\x99s degree may be preferable
- Extensive experience in a similar role
- Superb marketing and research skills
- Extensive knowledge and practical experience with SEM, SEO, digital marketing tools, and related software
- Highly observant and analytical
- Strong leadership skills and the ability to make difficult decisions
- Excellent communication and interpersonal abilities
What\xe2\x80\x99s in it for you?
- The opportunity to drive significant impact in a high-growth technology business
- Competitive compensation based on experience & expertise
- Unlimited PTO (paid time off)
- Annual sustainability fund & training fund
- Health benefits
- Stock options
- Team events
- A beautiful office in Montreal\xe2\x80\x99s burgeoning tech neighbourhood, Mile End
- Remote work
Busbud is committed to equal employment opportunities for all employees and providing its team members with a work environment free from discrimination and harassment. All employment decisions at Busbud are based on business needs, job requirements and individual qualifications, regardless of race, colour, religion or belief, national, social or ethnic origin, sex, age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity or expression, marital, civil union or domestic partnership status, pregnancy, or any other status protected by the laws or regulations in the locations where we operate. Learn more about why we care about diversity. zLJ1K454xN
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Job Detail
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Job IdJD2146151
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMontreal, QC, Canada
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EducationNot mentioned