Job Description

Director Marketing, Media Performance
Banner:

RONA INC.

Entity:

RONA INC. - Corporate - Boucherville QC - 00002 - Boucherville

City:

Boucherville

Province:

Quebec

Job Status:

Full Time

Job Category:

Merch/Marketing

Closing Date:

Apply Here

At RONA, over 26,000 employees let their passion blossom every day. Our teams are driven by the desire to help people bring their projects to life and are committed to making a difference in the communities we serve.

We operate or service some 450 corporate and affiliated dealer stores. With a distinctive product and service offering and complementary store formats ranging from neighbourhood hardware stores to big box stores, our Lowe\'s, RONA, R\xc3\xa9no-D\xc3\xa9p\xc3\xb4t, and Dick\'s Lumber banners are always looking for dedicated employees to help meet the needs of heavy DIYers and beginners, as well as contractors.

You\'ve got the talent? We\'ve got the tools! Here, your work and ideas will contribute to building a flourishing organization. Your voice will always be heard and valued. You\'ll find career opportunities that live up to your ambitions and be able to further develop your unique set of skills.

So if you\'re looking to do what you love, we could be perfect for each other.

Our Expectations

Reporting to the Vice-President, Marketing, the Director, Media Performance leads this team in the strategy and effective management of assigned digital marketing campaigns.

Your Role

Build a new Media Performance team with existing and new members to create a search engine marketing and programmatic culture within RONA
Manage a multi-million dollar budget to grow the organization in line with business objectives, both online and in store
Set traffic, online and in-store revenue targets
Oversee budget, ongoing campaign optimization, and testing strategy to ensure program effectiveness and efficiency
Understand the consumer, the competitive landscape and de company\'s priorities
Leverage digital media methodologies and tools to run effective and profitable digital marketing campaigns
Work as part of a multi-faceted Marketing team to ensure that the product is based on consumer and market insights, and meets business objectives
Collaborate to create and deliver strategic recommendations that meet internal customer and business objectives
Work closely with the entire Marketing department, but also with external partners such as platform partners, media partners, as well as internal partners such as Data Analytics, E-Commerce, and IT teams to ensure a consistent, high-performing plan across all channels
Leverage knowledge to influence current and future company plans and strategies, drive digital marketing innovation, and assess opportunities that move the organization forward
Keep abreast of new developments in paid digital marketing, the competitive landscape, and vendor capabilities

The qualifications we are looking for

Bachelor\'s degree in Marketing, Business, Engineering, or a related field
Mater\'s degree or MBD (preferred)
At least 7 to 10 years of experience in marketing planning and/or results-driven media
At least 10 years of experience in people management
Expertise with various platforms including Adwords, Google Analytics, SA360, etc.
Motivation and results-driven approach
Ability to work as part of a team
Excellent ability to influence and build relationships with a wide range of stakeholders

By joining the RONA family, you\'ll enjoy many benefits, such as:

\xc2\xb7 A fitness centre, sports activities, and showers

\xc2\xb7 A childcare centre that can accommodate up to 78 children

\xc2\xb7 A cafeteria with a delicious menu prepared by a dedicated chef, healthy options, as well as FARO Roasting Houses and Tim Hortons coffee stations

\xc2\xb7 Exclusive employee discounts, plus a 10% discount on store merchandise (at all RONA banners)

\xc2\xb7 Benefits: retirement savings plan, annual bonuses, student incentive program, etc.

\xc2\xb7 Electric car charging stations

\xc2\xb7 Career growth opportunities within the company

\xc2\xb7 An inclusive and safe working environment

\xc2\xb7 Promotion of work-life balance

\xc2\xb7 An employer that\'s involved in the community

\xc2\xb7 And much more!

The masculine generic is used without discrimination and only in order to simplify the text. RONA is committed to encouraging diversity and inclusion. We are pleased to consider applications from all qualified candidates, regardless of race, colour, religion, sexual orientation, gender, nationality, age, disability, or any other status protected by law.

Apply Here

RONA inc.

RONA inc. is one of Canada\'s leading home improvement retailers headquartered in Boucherville, Qu\xc3\xa9bec. The RONA network operates or services some 450 corporate and affiliated dealer stores under the RONA, Lowe\'s, R\xc3\xa9no-D\xc3\xa9p\xc3\xb4t, and Dick\'s Lumber...

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