Job Description

Digital Writer

Sinai Health is a leading academic health science centre and a trailblazer for integrated care across the health continuum. Our fusion of science, innovation, care and learning has earned us international, national and provincial leadership for unique programs and compassionate care. Since 2015, Sinai Health has delivered excellent care in hospital, community and home. Comprised of Mount Sinai Hospital, Hennick Bridgepoint Hospital, the Lunenfeld-Tanenbaum Research Institute and our system partner Circle of Care, Sinai Health discovers and translates scientific breakthroughs, pushes boundaries for health
solutions, and educates future clinical and scientific leaders.

Sinai Health is fully committed to a culture of belonging and an inclusive environment that attracts and retains a diverse workforce, at all levels of the organization that reflects the communities we serve. We welcome applications from racialized persons, women, Indigenous persons, persons with disabilities, 2SLGBTQ+ persons, and those from diverse backgrounds and experiences. If you require accommodation (including, but not limited to, an accessible interview site, alternate format documents, ASL Interpreter, or Assistive Technology) during the recruitment and selection process, please let us know through
the Accommodation Phone Line at 416-586-4800, ext. 7050, or email HiringProcessAccommodation.msh@sinaihealth.ca.
POSITION OVERVIEW To ensure its digital ecosystem reflects its world-class reputation for clinical excellence, Sinai Health intends to amalgamate its digital infrastructure under one, common content management system and hosting/management service. The user experience must deliver trusted, evidence-based, patient information, best-in-class search, barrier-free navigation, responsive design and an approachable, welcoming aesthetic. We are seeking a dynamic writer with outstanding editorial instincts, and a passion for translating complex topics into plain language, to join our Corporate Communications team as a Digital Writer on a six-month contract. The successful candidate will work with the Lead Editor / Writer to produce evidenced-based, up-to-date, audience-centric content for Sinai Health’s website transformation project. The ideal candidate is a self-starter with the ability to gather information from multiple sources to create accurate, informative and user-friendly content. They will write to maintain a common tone, style and voice, and tailor copy for a digital audience. Strong research, writing and communication skills are a must. The candidate will be a member of the Sinai Health website transformation project team and will report to the Manager, Digital Communications and take direction from the Lead Editor / Writer on a day-to-day basis. KEY RESPONSIBILITIES

• Under the direction of the Lead Editor / Writer, engages with subject matter experts from across the organization to deliver on their program goals, while maintaining digital content best practices
• Takes responsibility for several sections of the Sinai Health website, writing health and informational content that meets guidelines provided
• Communicates with Lead Editor / Writer regarding deadlines, revisions and roadblocks
• Translates complex medical and scientific language to make it appropriate for a patient-centric audience
• Writes SEO-friendly headers and content
• Leverages existing content where appropriate, but writes with a digital- and audience-specific lens, following the Sinai Health writing guide
• Coordinates approvals with subject matter experts
• Uploads all final copy and content into the content management system
  

• Successful completion of a degree/diploma from an accredited educational institution in a relevant discipline e.g., Communications, Journalism.
• A minimum of 3-5 years recent and related experience writing for a mainstream audience. Experience writing patient-centric health content an asset.
• Proven writing skills with superior attention-to-detail and a high level of accountability.
• Ability to manage large amount of content creation with multiple deadlines. Willing to take editing feedback and quickly and accurately adjust copy.
• Working knowledge of search engine optimization best practices.
• Ability to build relationships with individuals across all levels of the organization and external stakeholders in a professional, diplomatic and confident manner.
• Extremely organized with excellent project- and time-management skills, with the proven ability to manage competing demands.
• Strong computer skills and thorough working knowledge of editing within content management systems and MS Office programs.
• Demonstrated initiative with the ability to work efficiently in a fast-paced, multitasking and dynamic environment.