Job Description

Job Summary

We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and tools, with a focus on driving online traffic and engagement. This role requires expertise in various digital platforms and the ability to analyze data to optimize campaigns effectively. If you are passionate about e-commerce and digital trends, we want to hear from you!

Duties

Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive traffic to our website. Manage e-commerce platforms, ensuring optimal user experience and conversion rates. Conduct keyword research to inform SEO strategies and improve organic search rankings. Create engaging content for various digital channels, including social media, email marketing, and blogs. Utilize Google Ads and Facebook Advertising to execute targeted ad campaigns that drive engagement and sales. Analyze website performance using Google Analytics, providing insights for continuous improvement. Collaborate with graphic design teams using Adobe Creative Suite to create visually appealing marketing materials. Maintain the company website using WordPress, ensuring content is up-to-date and optimized for SEO. Monitor industry trends and competitor activities to identify new opportunities for growth.

Qualifications

Proven experience in digital marketing with a focus on e-commerce. Strong knowledge of SEO best practices and analytics tools such as Google Analytics. Proficiency in Adobe Photoshop, Adobe Creative Suite, WordPress, HTML, CSS, JavaScript, and SQL. Experience with email marketing strategies and tools. Familiarity with Google AdWords, Facebook Advertising, and other online advertising platforms. Excellent graphic design skills with the ability to create compelling visual content. Strong analytical skills with the ability to interpret data and make data-driven decisions. Effective communication skills with the ability to work collaboratively in a team environment. A proactive attitude towards learning new technologies and digital marketing trends. Join us as we continue to innovate in the digital space!
Job Type: Full-time

Pay: $40,000.00-$60,000.00 per year

Benefits:

Dental care Extended health care
Work Location: Hybrid remote in Toronto, ON M5V 2J4