We are looking for a creative, analytical and experienced Digital Marketing Specialist to join our team! As a Digital Marketing Specialist, you will be responsible for all digital marketing campaigns, including generating leads, conducting market research and actively engaging with the business to optimize the performance of our digital strategies. Responsibilities:
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements:
Minimum of a Bachelor\xe2\x80\x99s Degree in Marketing or similar field
Minimum of X years of experience as a Digital Marketing Specialist or similar role
Experience with digital marketing automation software
Experience with Google Ads and Google Analytics
Knowledge of web publishing
Proficiency with SEO tools
Superb verbal and written communication skills
Strong interpersonal skills
Strong problem-solving skills
Ability to work well in a team environment
Strong time management skills
Excellent multitasking skills
Strong analytical skills
Highly developed attention to detail
Ability to work in a fast-paced environment
Ability to prioritize tasks and meet deadlines
Job Types: Full-time, Permanent Salary: $4,500.00-$5,500.00 per month Benefits:
Automobile allowance
Company car
Company events
Company pension
Dental care
Disability insurance
Flexible schedule
Language training provided
On-site childcare
On-site gym
Paid time off
Profit sharing
Relocation assistance
Stock options
Vision care
Work from home
Schedule:
8 hour shift
Day shift
Monday to Friday
Night shift
Supplemental pay types:
Commission pay
Overtime pay
Retention bonus
Experience:
Digital marketing: 1 year (required)
Shift availability:
Day Shift (required)
Night Shift (required)
Work Location: In person
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