Digital Marketing Specialist
Summerside, PE, Canada
Job Description
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We are looking for a creative, analytical and experienced Digital Marketing Specialist to join our team! As a Digital Marketing Specialist, you will be responsible for all digital marketing campaigns, including generating leads, conducting market research and actively engaging with the business to optimize the performance of our digital strategies. Responsibilities:
- Develop digital media strategies with business goals aligned with the company\xe2\x80\x99s vision.
- Create digital content including websites, blogs, articles, animated explainer videos, etc.
- Establish our online presence and create brand awareness.
- Run day to day social media and search engine optimization audits to ensure best practices are being used.
- Maintain SEO regular keyword research and other best practices.
- Create a unique brand identity online.
- Create visual concepts for promotional activities.
- Create and monitor Google Ads marketing campaigns and coordinate with the graphics team to create engaging display ads.
- Spread the company\xe2\x80\x99s message through social media and other online mediums.
- Increase the company\xe2\x80\x99s sales through online marketing.
- Improve customer engagement using various marketing strategies.
- Supervise ROI and KPIs.
- Proven work experience as a Digital media specialist or Digital marketing manager
- Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software
- Experience with visual communication principles
- Familiarity with web design and content management systems
- Excellent analytical and project management skills
- An ability to multitask and perform under tight deadlines
- Strong verbal and written communication skills
- BSc degree in Marketing, Digital media or relevant field
- Additional qualification in web design or animation is a plus
- Automobile allowance
- Company events
- Company pension
- Dental care
- Disability insurance
- Employee assistance program
- Employee stock purchase plan
- Flexible schedule
- Housing allowance
- Language training provided
- On-site childcare
- On-site gym
- Relocation assistance
- Stock options
- Tuition reimbursement
- Vision care
- Wellness program
- 8 hour shift
- Day shift
- Monday to Friday
- Night shift
- Commission pay
- Overtime pay
- Retention bonus
- Signing bonus
- Digital marketing (required)
- Day Shift (required)
- Night Shift (required)
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Job Detail
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Job IdJD2139480
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSummerside, PE, Canada
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EducationNot mentioned