Digital Marketing Specialist

Markham, ON, Canada

Job Description


At Hamilton Beach Brands, Inc., a leading designer, marketer and distributor of small household and commercial appliances, our culture is one of hard work, ethical behavior and teamwork. We roll up our sleeves and work hard to create products that have been pleasing customers for over 100 years. We offer a comprehensive compensation and benefits package which includes health, dental and vision insurances, along with pension, paid vacation, a paid charitable day off to share your talents with the non-profit of your choice, \xe2\x80\x9csummer hours\xe2\x80\x9d which is a great opportunity for long weekends all summer long, a quarterly subsidy to help cover the costs associated with staying fit, the ability to purchase our products at a discounted cost, employee recognition, team building activities, a casual dress code, and flexible hours just to name a few of the advantages of working for this dynamic company. We are seeking qualified candidates for a Digital Marketing Specialist. This role will assume day-to-day responsibilities that focus on Public Relations, social media, and digital marketing channels (Amazon & other .com sites) and front-end website experience, content, and maintenance for our brand websites. Responsibilities

  • Coordinate and execute PR, social media and Digital Marketing programs with agency and monitor/manage budgets within approved yearly guidelines
  • Consumer-facing website development and maintenance (update content on all websites and work closely with US digital team)
  • Assist the team during line review process - develop presentations to deliver to key customers and secure samples
  • Manage and maintain the library of product specifications and product documentation, ensuring all resources are current and accurate and coordinate the creation of new materials as needed
  • Work on several assigned projects to assist the marketing team
  • Support Sales with various requests (product specs, samples, product documentation, online customer website content)
  • Create shelf displays for Walmart and other accounts
  • Develop French translations for online content
  • Manage Bazaar Voice program
Qualifications
  • 3-5 years Marketing/PR experience
  • Bachelor\xe2\x80\x99s degree in marketing or related field (advertising or communications) or equivalent working experience
  • Knowledge of social media/PR, digital marketing and website management
  • Excellent writing and communication skills
  • Strong technical skills - Proficiency in Excel and PowerPoint
  • Ability to collaboratively manage marketing projects
  • Experience working with budgets or openness to learn

The successful candidate will have a proven ability to support multiple tasks and work in a fast-paced environment with simultaneous priorities. The individual must be a dedicated, analytical, results-driven self-starter with a strong work ethic and must have demonstrated the ability to work independently and as part of a team. Hamilton Beach Brands Canada, Inc. is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity/Affirmative Action Employer, making decisions without regard to race, color, religion, creed, gender, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability, or any other protected class.

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Job Detail

  • Job Id
    JD2102307
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Markham, ON, Canada
  • Education
    Not mentioned