Job Description

BizTech College is looking for an experienced \xe2\x80\x98Content Writer & Marketing Coordinator\xe2\x80\x99 in the Canadian Education Sector, who will be responsible for developing and execute integrated marketing campaigns for producing quality leads of admissions and corporate training business. MAJOR DUTIES AND RESPONSIBILITES: \xc2\xb7 Must have content writing expertise for Blogs & social media. \xc2\xb7 Responsible for creating digital content for websites, social media, blogs, newspapers etc. \xc2\xb7 Must have strong knowledge of SEO and Analytics platforms. \xc2\xb7 Should be able to use creative platforms for social media. \xc2\xb7 Strong knowledge of digital marketing using Google Ads and other social media platforms like \xe2\x80\x93 Facebook, LinkedIn, Instagram, etc. \xc2\xb7 Aware of working with local radio, TV, newspaper, and advertising agencies to attract innovative and cost-effective solutions for lead generation and corporate branding. \xc2\xb7 Knowledge of how to create digital flyers, banners, and other promotional materials. \xc2\xb7 Coordinate and work closely with the admission team and organize recruitment events such as info sessions, webinars etc. \xc2\xb7 Should have knowledge about database marketing \xe2\x80\x93 email marketing experience will be an asset. \xc2\xb7 Must be aware of preparing monthly analytics and admissions reports and additional customized reports. \xc2\xb7 Should assist in budgeting and managing billing and marketing expense tasks as required. \xc2\xb7 Work with Corporate Sales Department to generate leads, fix appointments and facilitate in writing customized proposals. \xc2\xb7 Other duties as assigned. REQUIRED QUALIFICATIONS: \xc2\xb7 Minimum two (2) year diploma in Marketing, Advertising or Communications. \xc2\xb7 Experience in managing PPC Google ads, and with social media platforms. \xc2\xb7 Excellent written and verbal communication skills. \xc2\xb7 Strong experience in Microsoft Office and Google Suite Tools such google sheets, Microsoft Excel, PowerPoint etc. \xc2\xb7 Strong knowledge in graphic design tools such as Adobe Suite, Canva etc. \xc2\xb7 Should be able to multi-task & meet deadlines. \xc2\xb7 Strong analytic and reporting skills. \xc2\xb7 Experience with content management systems (e.g., WordPress) and common plugins is an asset. JOB TYPE: Full-time EXPERIENCE: Minimum of 2-3 years of full-time relevant work experience. Job Type: Full-time Flexible Language Requirement:

• French not required

Schedule:

• 8 hour shift
• Monday to Friday

Ability to commute/relocate:

• MISSISSAUGA, ON: reliably commute or plan to relocate before starting work (required)

Work Location: In person Expected start date: 2023-10-23