Job Description

Rose Rocket is a market leader in Transportation Management Software. We\xe2\x80\x99re a startup going after the $700+ billion dollar trucking industry, leading the shift to SaaS while revolutionizing the way trucking companies sell, service, and innovate. We are a hyper-growth company with a \xe2\x80\x9cmore human, less corporate\xe2\x80\x9d culture that is built around doing work that matters, winning as a team, and celebrating success. We\xe2\x80\x99d love to hear from you if you want to build this with us.


Rose Rocket is looking for a Content Marketing Manager to join our Marketing Team. As a budding leader in transportation management and supply chain, Rose Rocket has the opportunity to develop a thought leadership position as a brand from a content perspective. This role has an opportunity to be highly influential and impactful in the continued development of this strategy while being a part of a high-growth startup.


Why we\xe2\x80\x99re excited about this role:


The trucking industry is a vital and important aspect of our economy. The people who make all of this happen deserve a great product that makes their days better and their businesses more efficient, and we\xe2\x80\x99re proud to have been serving them for the last 7 years. Our growth has been fueled by strong inbound marketing execution, paired with growing industry demand for modern software. Heading into the next stage of our growth, we\xe2\x80\x99re focused on becoming a brand that our audience turns to for timely and impactful content, in addition to a product that brings significant value to their day-to-day lives. This means that you will get a front seat in a high-growth startup where your work directly impacts the development and solidification of our brand position, while impacting the top-line growth of the company.


Interested in seeing what content is currently being created right now? Check out these links!
Podcast: https://www.roserocket.com/freight-famous
Customer Stories: https://www.roserocket.com/customer-story/go-smooth-transport
Blogs: https://www.roserocket.com/blog

What you will do:

• Improve and implement our content marketing strategy to align with the overall marketing and business goals of the company
• Create a variety of written content types, including: SEO-driven blog posts, customer stories, social media posts, ebooks, infographics, and more
• Maintain our weekly newsletter that informs our audience of current product and industry updates
• Assist our video production projects and our Freight Famous podcast, through managing video briefs and outlines, managing the schedules of our video guests, and additional tasks necessary to launch finished video products
• Collaborate with other non-marketing teams, such as Design, Sales, and Product teams, to ensure deliverables are high quality and useful to our customers and prospects
• Analyze and report on the effectiveness of content marketing efforts, using data and metrics to inform future strategies and decisions
• Stay up-to-date with industry trends and best practices in content marketing and trucking content, and continually plan for new content pieces

What you bring to the team

• 5+ years of experience in content marketing, writing, or other forms of story-telling and communications, with a proven track record of success in developing and executing successful content marketing strategies
• Strong writing and editing skills, with the ability to create engaging and compelling content. You\xe2\x80\x99re a natural storyteller!
• Exceptional project-management abilities, your deliverables are successful because you have a history of not letting details slip through the cracks
• Excellent communication skills, with the ability to work cross-functionally to gain alignment and meet deadlines
• Experience with CRM or emailing platforms to support email communications
• Proficiency with data analysis and reporting tools, such as Google Analytics or Hubspot
• Experience leading and managing writers will be a plus

Don\xe2\x80\x99t sweat it if you don\xe2\x80\x99t have everything listed above. We believe in growth and curiosity. If you have some of these qualities and are excited about this opportunity, then we want to hear from you!


Perks & Benefits at Rose Rocket
A comprehensive benefits program + health care spending account
Parental leave top-up
Stock option plan
The latest Macbook Pro and a sweet tech equipment combo to get you started
A total of 6 weeks of paid time off annually including starting at three weeks of vacation, summer Fridays, winter holidays and personal days!
Downtown Toronto office complete with an in-house coffee shop, music room, library and a few other lifestyle perks that keep our days fun


Equal Employment Opportunity
Rose Rocket does not discriminate in hiring or terms and conditions of employment because of an individual\xe2\x80\x99s race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.


Should you require any accommodation, please inform us and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application or email careers@roserocket.com.