As a Demand Generation Specialist (ads and offers), you will play a pivotal role in driving growth and business impact for our merchant partners by leading advanced demand generation and performance marketing activities within our Restaurants vertical. You will collaborate closely with Uber Eats Commercial Teams to identify, develop, pitch, and implement ads & offers solutions that meet merchant objectives, and drive the adoption of an expanding suite of ad offerings across our Mobility and Delivery platforms. This role will partner with Enterprise merchant partners across Canada, from SMB Hero accounts to the largest Strategic ENT brands, working to unlock ads/offers investment.
What You'll Do
Identify and Manage Opportunities:
Partner with Uber Eats Commercial Team to analyze merchant, platform, and category insights to identify demand generation opportunities within their book of business.
Manage pipeline in Salesforce, ensuring accurate tracking of deals, contracts, and opportunity progress.
Develop and Pitch:
Create a comprehensive plan featuring holistic product solutions that meet merchant objectives.
Lead advanced pitches, including discovery, value narrative, objection handling, and budget recommendations.
Serve as a subject-matter expert on new products, advanced questions, and technical specifications, tailoring value propositions accordingly.
Campaign Management:
Coordinate with both Uber Eats Commercial Team and Ads Operations to ensure proper campaign execution and operational efficiency.
Monitor campaign performance and budget utilization, and provide optimization recommendations to merchant partners.
Support in reporting campaign outcomes to increase retention / growth, and address and resolve billing issues in collaboration with Ops teams / merchants.
Internal Collaboration:
Work with business, product, and engage teams to provide feedback on product features and improvements based on customer needs (VOC).
Coordinate with other technical teams to ensure smooth implementation and integration of specialized products (Operations, Marketing, Uber Eats Commercial Team, L&D, etc).
Basic Qualifications * 5+ years of full-time experience in an advertising or related sales role.
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