Interior Health has an exciting opportunity for a Term Specific Full Time Career Marketing Advisor! This position has a flexible work location and is expected to go until October 01, 2024 or until return of the incumbent.

What Will You Work On?
The Career Marketing Advisor will support initiatives to promote the overall employee brand and increase the pipeline of future employees at Interior Health (IH). The role will work collaboratively under the direction of the Manager, Medical Staff Recruitment & Career Partnerships to create, design and develop content and create connections by bringing people together online and in the workplace through various marketing and promotion strategies.

Key Duties Of This Role Include:
1. Leads the design of marketing and promotion materials for recruitment and employee experience strategies through various mediums ensuring consistent employee brand (e.g., brochures, advertisements, ad copy writing, and creating content through various writing mediums).

2. Assists in the development of strategies and campaigns to increase engagements and followers on Interior Health\xe2\x80\x99s social media platforms through collaboration with internal partners and professionals to identify key aspects to develop related marketing campaigns.

3. Supports efforts to increase IH\xe2\x80\x99s digital presence by capturing and analyzing the appropriate social and digital data/metrics, creating and monitoring benchmarks, insights and leading practices, and recommends innovative solutions as required.

4. Identifies target audiences through engagement with internal and external partners and creates meaningful marketing and promotion content on various mediums to capture and promote the IH brand and leverage the employee voice.

5. Maintains organizational social media pages, updates profiles and coordinates logistics as required.

6. Responds to feedback on social media platforms and resolves complaints, liaises messaging as necessary and makes recommendations to improve the employee and candidate experiences.

7. Assists in planning and executing initiatives to reach target audiences through selected channels (social media, e-mail, TV, print, etc.).

8. Gathers testimonials, images and content to support diverse and inclusive workplaces by promoting positive success stories about employees from underrepresented groups.

9. Supports the employee experience portfolio through marketing and promotions of the following key files; Diversity & Inclusion, Aboriginal HR Plan, Recognition, Surveys, and Awareness Days
10. Continuously explores marketing opportunities and promotional tools to drive brand awareness while highlighting the importance of the employee experience.

11. Supports efforts to achieve recognition as an employer of choice and industry leader from a provincial and national award agency.

12. Assists in analyzing marketing data (campaign results, conversion rates, traffic, engagements etc.) to help shape future marketing strategies.

13. Supports the Manager, Career Marketing and Projects in the creation of related templates, guidelines, strategies, communication plans and annual planning documents.

What Can We Offer:
This position comes with the opportunity to be creative while aligning with Interior Health\'s strategic roles. We offer full benefit package which includes vacation, benefits, sick time and pension.

If you are a team player with a passion for creating content while working in a diverse environment, this is the position for you!

Honouring Interior Health\xe2\x80\x99s commitment to Truth and Reconciliation and the Declaration on the Rights of Indigenous Peoples Act (DRIPA), and Pursuant to Section 42 of the BC Human Rights Code, preferential consideration and/or hiring will be given to qualified applicants who self-identify as Aboriginal (First Nations, M\xc3\xa9tis, or Inuit).

• Degree or Diploma in Business Administration, Marketing or related fields.

• Minimum 3 years of related work experience.

• Candidates who demonstrate an equivalent combination of education and experience may also be considered.