Job Description

If you are committed to public service, enjoy collaborating with others, share our values and have a desire to learn and grow, join The City of Calgary. City employees deliver the services, run the programs and operate the facilities which make a difference in our community. We support work-life balance, promote physical and psychological safety, and offer competitive wages, pensions, and benefits. Together we make Calgary a great place to make a living, a great place to make a life.

The City is committed to fostering a respectful, inclusive and equitable workplace which is representative of the community we serve. We welcome those who have demonstrated a commitment to upholding the values of equity, diversity, inclusion, anti-racism and reconciliation. Applications are encouraged from members of groups that are historically disadvantaged and underrepresented. Accommodations are available during the hiring process, upon request.


As a Social Media Communications Advisor you will work to develop and implement the strategic social media communications efforts within the Calgary Police Service. You will manage and implement social communications/marketing support for the Service (including risk and issues management, crisis communications, reputation management, customer service, online corporate brand management, representation of corporate values and ethics). Primary duties include:

Collaborate on the development of an organizational communications strategy as well as project specific social media strategies, plans and tactics. Stay current with latest social media trends and tactics and identify future needs for change within the CPS's communications strategies and proactively work to address those needs. Create and implement strategies and tactics to maintain high-quality engagement and confidence in the Service among external audiences. Work closely with the Strategic Communications Section Director and Public Affairs/Media Relations Unit Manager on social communications issues. Manage all social media accounts and profiles to ensure a consistent voice that meets the Services objectives and act as an online spokesperson for the Service through the main branded accounts daily. Maintain brand consistency and corporate image. Coach social account holders on how to maximize the benefits of social media and best practices when interacting with the community. Enhance community engagement to meet the goals of the Service, including issues and crisis management. Monitor and analyze performance metrics, compile reports, maintain detailed records to track engagement. Basic understanding of design to develop creative written and visual content across several social media platforms.

Working Conditions:

You will have regular exposure to graphic content contained in police files and may encounter aggressive behaviour while performing social media duties. In addition, you will be embedded with the crisis communications team. The position may require working outside of standard business hours in response to an incident or issue.

Qualifications

A degree in Communications, Public Relations, Journalism, Business, or a related field and a minimum of 5 years of progressive experience in social media strategy, strategic communications, and issues/crisis management is required. A Professional Designation such as an Accredited Business Communicator (ABC), Accreditation in Public Relations (APR), Communications & Advertising Accredited Professional (CAAP) or Communications & Advertising Accredited Professional (CCPP) are considered assets. Membership with the International Association of Business Communicators (IABC) or the Canadian Public Relations Society (CPRS) will also be considered an asset. Preference will be given to applicants with training and/or experience with social media engagement, marketing, and analysis tools. Success in this position requires emotional intelligence; creating and sustaining safe, respectful and inclusive workplaces; promoting supportive, balanced and professional accountability; building and maintaining relationships; developing self and others; striving for results.

Pre-employment Requirements

An enhanced security clearance will be conducted. Successful applicants must provide proof of qualifications. Education obtained from out of country must have or be able to obtain, an Education Credential Assessment (ECA) for confirmation of equivalent credentials.


Union: CUPE Local 38
Business Unit: Calgary Police Service

Position Type: 1 Permanent
Location: 5111 47 Street N.E.

Compensation: Pay Grade 10 $42.62 - 56.97 per hour
Days of Work: This position works a four-day
compressed work week.

Hours of work: Standard 35 hour work week

Audience: Internal/External
Apply By: November 26, 2025

Job ID #: 312930