Job Description

The Broadcast and Digital Media Producer will utilize advanced graphic design and digital media skills to conceptualize, produce and promote cross-channel communications. This position will provide photography, videography, animation, broadcast, graphic and copywriting expertise to support the WSIB brand through various internal and external initiatives.

Major Duties & Responsibilities:

1. As a technical resource, providing guidance and advice to WSIB clients, including the Chair, CEO/President and Chiefs of the executive leadership teams, by developing digital media solutions and ensuring they reflect the corporate needs and image, and are supportive of the strategic goals and objectives. This includes:Facilitate consultations regarding strategy, requirements, concepts, design and tactical implementation of digital media products as they relate to communications plans. Conceptualizing and creating prototypes based on corporate/client needs, and providing recommendations for approval of the most appropriate solution(s) to achieve desired outcome. Foster a positive production environment and provide advice, guidance, ongoing coaching and feedback to onsite/virtual talent to ensure quality and efficiency of production.

2. Provide strategic and tactical support by acting as the key advisor on Digital and multimedia solutions to cross-organization project teams.
Maintain cooperative working arrangements with internal business partners and senior management and project teams. Develop and maintain effective working relationships with the executive leadership team, various senior management, operational areas of the WSIB and internal and external customer groups to exchange information that will support quality communications product development.

3. Use advanced vendor management skills to establish effective vendor contracts in support of multimedia production.


4. Lead, create and manage the quality control and technical compliance of all multimedia pieces, asset libraries, production sets, and equipment used in the WSIB's various internal and external communications. This involves:Oversee and maintain internal content library comprising original/stock footage, music, photos, templates, and program recording masters. Ensure this digital content is organized and easily searchable via metatags. Author and update various motion graphics-specific templates and assets, instructions, standard operating procedures, and best practices documents. Maintain A/V equipment storage facility. Ensure all equipment is properly labelled, organized, cleaned, charged, and in good working condition. Liaise with equipment manufacturers to arrange repairs when required. Source, transport, set up and break down all equipment and infrastructure in a technically correct, safe and efficient manner. Ensure event setups are clean and tidy - cables hidden and properly wrapped and labeled. Ensure the technical compliance of the project or event's deliverables. Prepare functional, schematic, layout drawings, equipment lists, and technical diagrams detailing all hardware/software signal routing for onsite installation. Conceptualize alternative solutions which satisfy defined objectives. Ensure identified deficiencies are corrected and provide documentation for ongoing operation and maintenance of facilities. Ensure the optimization of the program and the stability of the system. Monitor and quickly troubleshoot any engineering and IT issues logically and efficiently to avoid pauses in programming, such as correcting signal quality, routing, and operational errors during a live broadcast to ensure client satisfaction and content is still on air when systems or equipment fail. Develop and implement risk mitigation plans. Ensure that disaster recovery methods are accurate and accessible.

5. Provide solutions and oversee the expansion of new production resources, platforms and processes that will enhance the overall quality of live or pre-recorded digital media solutions. This includes:
Keeping fully abreast of current and emerging industry trends and best practices relating to design and broadcast. Evaluate, research, and recommend innovative, practical solutions to complex problems, particularly where new technologies are to be integrated into existing facilities with an emphasis on client-facing production broadcast workflows. Ensure that all processes - new and old - are fully compatible.

6. Lead and solution all end-to-end production processes in the creation, development and execution of digital media solutions. This includes:
Strategic planning Exercising creative, inventive and compelling storytelling in accordance with corporate branding standards, communication initiatives, and technical guidelines of the project. Producing and developing storyboards Capture and edit still photography Development of collateral print materials including graphic design and layout. Develop animation and motion graphics elements for videos, presentations, and broadcasts. Lead and manage both production shoots and broadcasts for in-person, virtual, and hybrid events. Set up and monitor all inbound and outbound audiovisual transmissions between users in different locations for various video conferencing platforms (Zoom, GoToWebinar, WebEx) and streaming environments (YouTube, Vimeo, Microsoft Stream) Optimize and load digital assets into media servers, such as vMix, Resolume, and Open Broadcaster Software (OBS) Program shortcuts and playback cues into software and hardware controllers using various communication protocols (MIDI, OSC, TCP, UDP, HTTP, Websocket) Oversee testing of all event playback elements to ensure flow aligns with the program agenda document, quality expectations are achieved, and standard operating procedures are followed. Direct and operate all technical aspects in the production studio using broadcast video switchers, routing and control systems, lighting, media servers, talkback/virtual green rooms, multiviewers, cameras, signal transmissions, network router/switch, and audio console mixers to ensure a well-mixed production for a pre-recorded or live experience. Vision-mixing the audiovisual experience of live events, such as switching between different live camera shots of onsite and virtual panelists, audio feeds, videos, lower third bumpers, choosing the precise sequence of imagery in a timely manner, launching seamless transitions, and possessing swift reaction and flexibility in dealing with any unforeseen events on the fly. Record multiple isolated camera and audio sources, assemble same-day edits, and deploy finalized content to various internal and external portals. Ensure all content and experiences are compliant to WCAG and AODA guidelines.

Job Requirements

Education

University degree at the undergraduate level with a specialty focus in Digital Media.

Experience

Six years prior experience in full end-to-end production in the areas of photography, videography, broadcast, and animation.

Education Equivalency

Additional years of experience will be considered in place of levels of education on a 2:1 basis. For every level of education not completed, an additional 2 years of experience will be considered as equivalent, in addition to the minimum prior years of experience as set out in the job requirements.


There are no equivalencies for established professional certifications and/or designations.


Education Levels

High School completion plus additional specialized courses or certificate program of up to one year plus fourteen (14) years prior experience in full end-to-end production in the areas of photography, videography, broadcast, and animation. College diploma program of over one year and up to two years plus twelve (12) years prior experience in full end-to-end production in the areas of photography, videography, broadcast, and animation. College diploma program of over two years plus ten (10) years prior experience in full end-to-end production in the areas of photography, videography, broadcast, and animation. University completion at undergraduate level plus eight (8) years prior experience in full end-to-end production in the areas of photography, videography, broadcast, and animation. University completion at undergraduate level with a specialty focus in Digital Media plus six (6) years prior experience in full end-to-end production in the areas of photography, videography, broadcast, and animation.

Our commitment to equity, diversity and inclusion

We respect and value the diversity of our people. We strive to create an environment where employees can be themselves and where our differences are celebrated.


We value and celebrate diversity and are committed to creating inclusive experiences for both our employees and prospective employees. We invite all interested individuals to apply. If you require accommodations in order to apply to this position please contact talentacquisitioncentre@wsib.on.ca. If you are invited to participate in the interview or assessment process, you can advise our Recruiter of your accommodation needs at that time.


Please visit our EDI Vision to learn more about what actions WSIB are taking to advance our commitment to equity, diversity and inclusion and to support all employees participating and contributing to their full potential

Disclosing conflicts of interest

As public servants, employees at the WSIB have a responsibility to act in an ethical way at all times to create a respectful workplace and maintain public trust. Job applicants are required to disclose any circumstance that could result in a real, potential or perceived conflict of interest. A conflict of interest is any situation where your private interests may impair or be perceived to impair the decisions you make in your official capacity. This may include: political activity, directorship, other outside employment and certain personal relationships (e.g. with current WSIB employees, customers and/or stakeholders). If you have any questions about conflict of interest obligations and/or how to make a disclosure, please contact the Talent Acquisition Centre at talentacquisitioncentre@wsib.on.ca.

Privacy information

We collect personal information from your resume, application, cover letter and references under the authority of the Workplace Safety and Insurance Act, 1997. The Talent Acquisition Centre and WSIB hiring parties will used this information to assess/validate your qualifications, determine if you meet the requirements of vacant positions and/or gather information relevant for recruitment purposes. If you have questions or concerns regarding the collection and use of your personal information, please contact the WSIB's Privacy Office at privacy_office@wsib.on.ca. The Privacy Office cannot provide information about the status of your application.


As a precondition of employment, the WSIB requires that prospective candidates undergo a criminal records name check any time before or after they are hired.

To apply for this position, please submit your application by the closing date.