Creative Engineering
Our creative engineering team builds scalable frameworks and universal design systems that allow clients to bring campaigns to market with speed and cost-efficiency. These frameworks are adaptable, ensuring clients can use them across multiple projects and optimize their creative efforts, minimizing the need to start from scratch with each campaign.
Scalability and Efficiency
Through proprietary tools and systems, we scale creative output while maintaining high standards of quality. Our streamlined processes enable clients to move from concept to execution quickly, without sacrificing the creative integrity of their work.
Our Intellectual Property (IP)
ArtBot's IP is at the heart of our ability to merge automation, AI, and creative workflows. Our exclusive tools give clients the ability to scale content, personalize messaging, and optimize delivery-all while maintaining top-tier creative excellence.
Key Team Roles
Creative Engineering: Our Creative Engineers, led by a Creative Engineering Director, develop the frameworks and systems that allow us to scale content efficiently. They start from design principles and build adaptable, universal systems that ensure client success.
Critical Mass delivers a next-gen suite of services for our clients, utilizing dynamic creative optimization to deliver creative engineering, intelligent automation, and technology expertise with a highly scaled operational model for our clients. We are seeking a full time, Creative Engineer to lead as an architect, influencer, and manager within our cutting edge creative automation team.
With a holistic view and understanding of an overall campaign/ecosystem, the CE will work with a team of designers to format and build complex creative frameworks to enabled at scale production of content for our global clients. These frameworks will adhere to both best practices and client brand standards. This individual should love data as much as they love good design. The ideal candidate will be excited by the possibilities for innovation found between understanding how data can influence design and how clever design can drive data results. This individual is detail-oriented, organized, and pragmatic. They also live to solve puzzles. Partnering with creative, account, strategy, and media teams, they will use their knowledge of digital platforms to influence test-and-learn approaches and anticipate how creative can be evolved for the better.
You will:
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