Associate Brand Manager

Toronto, ON, Canada

Job Description


Position Title: Associate Brand Manager Position Type: Regular - Full-Time Position Location: Toronto HQ Grade: Grade 05 Requisition ID: 17689
We know the importance that food plays in people's lives – the power it has to bring people, families and communities together. Our purpose is to bring enjoyment to people’s lives through great tasting food, in a way which reflects our values.
If you’re a creative and passionate individual who is interested in honing your marketing and general management skills in a Canadian owned and operated business where you can have autonomy to locally develop and implement brand plans, come join us at McCain Foods (Canada).
Reporting to the Senior Brand Manager, the Associate Brand Manager supports the team in delivering volume, profit/share objectives and has specific ownership and accountability for projects within the brand team. This position is based out of our Toronto Sales/Marketing Office, which currently has a hybrid-working model. This position is specific to the flagship Retail McCain branded Potato business.
Key Accountabilities:


  • Managing multiple projects (new launches, research, cost savings, consumer promotions, etc) to deliver upon agreed metrics. Has the ability to recommend changes in resource allocation within set parameters.
  • Management of annual Retail Canada Potato budget, including reconciliation and ensuring 100% on target
  • Identifying insights through data (Neilsen, financial, consumer, customer) and making recommendations that support the delivery of the brands short and long term plan objectives
  • Assisting in delivering the marketing mix with ownership of specific executions in partnership with our agency teams
  • Supporting the development and execution of sales fundamentals (pricing, merchandising, shelving, assortment)
  • Building a sound knowledge of the retail food market and taking initiative on being informed of the latest developments.
  • Contributing to and building team & functional culture

Qualifications:

  • Undergraduate Degree. Major in marketing preferred and an MBA is strong plus.
  • Marketing experience in consumer packaged goods; A strong understanding of the CPG retail environment with the ability to deliver solutions that benefit the company and customer
  • Consistently achieves results, even under tough circumstance
  • High degree of accountability with the ability to hold self and others accountable to meet commitments
  • Ability lead cross functional projects and teams and handle multiple projects and priorities on time with excellence
  • Ability to build and maintain partnerships and work collaboratively with others to meet shared objectives
  • Strong communication and interpersonal skills to function effectively as a leader and in a team and matrixed environment
  • Strong analytical and creative problem solving skills (gathers critical data, translates analysis of an opportunity to resulting volume and financial goals, develops POV and recommendation)
  • Ability to be resilient in the face of adversity

The health and safety of McCain employees and their families has been our number one priority since the start of the COVID-19 pandemic. Supported by science, and in line with our culture and values, we believe that being vaccinated is the most effective way to protect each other, our families, our customers, and our communities. It is therefore a requirement that the successful candidate for this role be fully vaccinated and have completed the mandatory incubation period prior to the candidate’s start date with McCain, subject to reasonable accommodations if you are unable to be vaccinated for protected grounds under applicable human rights legislation (e.g. medical or religious reasons).
McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace. As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger.


McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.

Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with the Global Privacy Policy
Job Family:
Marketing
Division: NA Potato
Department: Canada Retail Marketing Potato
Location(s): CA - Canada : Ontario : Toronto Company: McCain Foods (Canada)

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Job Detail

  • Job Id
    JD2012785
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned