Job Description

Job Family Technical and Production
Primary Location Toronto

Position Language Requirement English Only

Language Skill Level (Reading) -
Language Skill Level (Writing) -
Language Skill Level (Speaking) -

Status of Employment Temporary
Work schedule(s) Full-time


Work at CBC/Radio-Canada

At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.
Working with the CBC Kids Team

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  We create content that entertains, informs and enlightens kids from 2 - 13 years.
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  We take a kid-first approach to everything we do.
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  We promote inclusiveness, friendship and respect .
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  We champion creators across Canada and feature the best of children’s and tween media from home and around the world.
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  We create in-house programs, content and digital products that are internationally recognized and distinct in the market.

• Please note this is a 10-month temporary position, backfilling a maternity leave.

Your role:
As the Art Director with CBC Kids you will work closely with the executive team, senior producers and content teams. You will lead a creative review of the current CBC Kids branding including design elements, graphic packages, and visual styles across multiple platforms and content initiatives. You will set the creative tone and aesthetic for multiple projects and collaborate with content teams and designers to execute on your vision.
We are looking for someone with an outstanding portfolio of branding work, graphic/web design, art, illustration and/or animation specifically featuring projects intended for and appealing to preschool, school age, tween and/or teen audiences.
You should have exceptional knowledge and understanding of aesthetic and art styles prevalent in the kids and youth media landscape including gaming, television and movies, animation. Appreciation of the visual styles and trends used effectively on social media, web and video platforms such as YouTube, TikTok, Roblox and others that are relevant to young audiences is a must.
Your responsibilities:

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  Collaborate with key stakeholders to gain an understanding of mandates, primary audiences and key objectives for brands including CBC Kids, CBC Kids News, StreetCents, Studio K
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  Lead a creative review of various branding elements, visual and graphic packages, social channel designs, content presentation and project designs
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  Create comprehensive brand guides for a variety of CBC Kids brands and platforms including cbckids.ca, CBC Kids News, CBC Kids YouTube, Facebook and Instagram
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  Organize brand folders with logos, fonts, colour palettes and graphic assets for each brand as required so content teams have easy access to whatever they need for their productions
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  Lead and/or participate in regular creative meetings and brainstorms with the various CBC Kids content teams
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  Supervise and direct graphic designers from the CBC Kids teams and/or the CBC graphics team as required
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  Develop graphic concepts and designs for a variety of projects and content initiatives including social media templates, illustrations or art for various content initiatives, promotional elements, contest branding and more
  

Your profile:

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  A university degree or college diploma in Graphic Design, Fine Arts, Interior Design, Animation, or Multimedia Design or related visual arts field
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  Excellent proficiency in a variety of graphic tools including Adobe Photoshop, Illustrator and After Effects, Premiere.
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  Experience working with teams and leading graphic artist to successfully execute against your creative visions for brands, websites, games, digital video and/or social media feeds
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  Four years experience working as an Art Director or Graphic Artist designing for brands or projects
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  Superior knowledge and understanding of content marketing, branding and production.
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  A strong desire to live and promote CBC’s values of diversity and an inclusive and respectful work culture.
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  Experience designing brands, illustrations, motion graphics, websites, animations or otherwise for children, tweens or teens (2 - 18 years).
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  An understanding of suitable design styles, trends and elements that make an aesthetic popular with kids and teen brands, digital video, shows and social media content
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  A keen personal interest in popular culture, youth culture and current trends in gaming or digital video sites and apps such as YouTube, TikTok and other platforms relevant to young audiences.
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  Illustration skills are considered a strong asset for this role.
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  Strong communication and collaboration skills.

A portfolio of your design work is required, please submit a link or PDF as part of your application.



Candidates may be subject to skills and knowledge testing.

If this sounds interesting, please click on ''Apply online''. We thank all applicants for their interest, but only candidates selected for an interview will be contacted.
CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to recruitment@cbc.ca.

You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

Job Posting Date Aug 17, 2022, 10:19:43 AM
Unposting Date Sep 1, 2022, 1:59:00 AM