Company Description
A three-time SABRE Canadian Agency of the Year winner (2015, 2016, 2019) North has achieved unprecedented success since launching in 2011. North disrupts the industry with its approach to PR, influencer, social and digital, establishing itself as a Canadian agency leader.
Where other agencies begin to stagnate, North has found the sweet spot between boutique and large agency: this \'nine-year-old start-up\' is running on fresh momentum.
What\'s the secret? While a slew of major new clients are tapping the team for their unique blend of expertise, many of North\'s "OG" clients are expanding their work with the agency, fuelling organic growth.
We\'re an agency all about taking risks, thinking big and a true belief that good ideas can come from anywhere.
(And yes, the rumours are true: North is a "No timesheet agency.")
POSITION OVERVIEW
Our preferred Account Manager candidate will have experience crafting and executing both traditional PR and social media programs. We\'re looking for a passionate team player with very strong creative, strategic thinking and organizational abilities.
We\'re looking for a strategic, curious, creative and analytical thinker who can create cross-channel media strategies for our clients. Ideally, this candidate will have 4-7 years of agency experience developing broadly integrated marketing strategies.
Some of the amazing work you\'ll do:
Developing and supporting PR and social media communication deliverables to meet client objectives, including pitching media outlets, developing editorial content, etc.
Drafting and editing media materials including editorial pieces, media advisories, press releases, fact sheets and briefing books. Strong writing and editing skills are required.
Written and verbal outreach with media contacts; strong relationships with media is required.
Strategic thinking capabilities to support the development of innovative campaigns; a creative thinker
Oversee fully integrated communications including social media and digital programs for existing and new clients
Demonstrate an expert understanding of how social/digital and online community engagement integrates into a complete communications program
Client experience in Consumer, Corporate and/or Retail, CPG, B2B is considered an asset
Strong client management and early team leadership skills
Providing timely feedback to management on progress against goals
Building and managing project budgets
Ability to work in a collaborative, fast-paced environment
Ongoing tracking and knowledge of industry & brand best practices
Ability to contributing to a positive culture of collaboration, coaching, development and mentoring for junior team members
Qualifications
Our ideal candidate will also possess the following:
Post-graduate diploma in Public Relations, Corporate Communications or related discipline
4-7 years\' experience in an agency environment with a focus on media relations and influencer relations
Consumer, Corporate and/or Retail communications experience
Excellent communication skills, dynamic, team player, excellent time management and organizational skills and is detail-oriented
An understanding of integrated earned and social media campaign needs related to platforms such as Facebook, Instagram, TikTok, LinkedIn, Twitter, Pinterest, etc. is an asset
An unwavering positive attitude to opportunities and challenges in an ever-changing environment
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