Account Executive, Social & Influencer

Toronto, ON, Canada

Job Description


Company DescriptionNorth Strategic is Canada\'s fastest-growing, national public relations and social media agency. In just six short years, North has grown to three offices across Canada with more than 60 full-time team members specialising in PR, social media, and content creation. The first PR agency in Canada to eliminate timesheets, our unorthodox structure allows every member of our team the complete flexibility to work collaboratively and cross-train between each of our three disciplines.North is agency of record for many of the most recognized and sought after brands in Canada - including Sobey\'s, Play Station, Canada Goose, American Express, Cadillac Fairview and many others - due in large part to our team\'s track record for creating exciting, disruptive, and market-leading work. Our industry has noticed.North is the only PR agency to be named to Marketing Magazine\'s Top 10 agencies in Canada for three consecutive years. North was also recognized by the prestigious New York City-based Holmes Report as Canada\'s PR Agency of the Year in 2015 and in 2017 we won Canada\'s Top 10 Most Admired Corporate Culture in the Growth category.These achievements are a strong reinforcement of the work we do for our clients, but it is our unwavering commitment to our team - the people who create our award-winning content - that has positioned North as one of the most desired agencies to work for in Canada.As an Account Executive, Social & Influencer, you will be working as part of a collaborative account team that develops and delivers strategic, creative client programs. Your job is to tell the client\'s story and relentlessly pursue the best ROI, with a focus on driving important and exciting content across all brand social platforms to influence, inspire, educate and engage your audience on a variety of topics.An essential ingredient of your success is the ability to partner and collaborate with several internal and external stakeholders. We\'re looking for a passionate team player with a strategic and creative mindset who can create cross-channel media strategies for our clients.POSITION OVERVIEW

  • Help develop fully integrated communications including social media and influencer programs for world-class brands
  • Assist with social advertising strategies to support client campaigns
  • Experience and passion for creating and executing Influencer Marketing programs
  • Manage multiple facets of client programs including research and insights, strategy development, campaign and creative execution, social advertising, analytics, and reporting
  • Project manage and coordinate elements of campaigns
  • Leverage metrics and research where appropriate to define and track performance against client objectives
  • Write social media posts, internal/external emails, client communications and other communications
  • Develop & track editorial calendars for Brand Channels and live event coverage
  • Contribute to the direction of visual brand content based on client objectives (including video and short format content) working with our creative team
  • Ongoing tracking of industry & brand best practices
  • Participate in agency-wide brainstorming sessions
QualificationsOur ideal candidate will also possess the following:
  • At least 2-3 years of experience in a PR or Influencer agency
  • Genuine curiosity about how technology and innovation affects how we communicate and evolves social behaviors
  • Bachelor\'s & post-graduate degree in Communications, Advertising, Media Studies or a related field
  • Passionately committed to collaboration
  • Excellent cross-functional leadership, presentation and communication skills; dynamic team player
  • Shows strong initiative as an entrepreneurial thinker taking independent actions and calculated risks
  • Superior time management and organizational abilities
Strong proficiency in social platforms (Facebook, X (Twitter), TikTok, LinkedIn, Facebook, Pinterest, YouTube, Instagram, etc.\xe2\x80\xa6), and base knowledge of effective measurement frameworks for social programs * Strong interpersonal abilities to effectively manage internal and external relationships, vendors and agency partners that align to your responsibilities
  • Experience pitching, negotiation and contracting influencers and/or content creators
  • Comfortable hosting briefing calls with influencers/agents to ensure influencer/creators are adhering to brand guidelines
  • Relationships with influencer or influencer agencies a plus
  • Ability to be flexible in a changing work environment and work well under pressure
  • Skilled at analyzing data, deriving insights and building recommendations to help evolve client work
  • Refined understanding of community management
  • Proficiency in Photoshop is an asset
Additional InformationWhat we\'re offering:
  • Meaningful work where you can have a direct impact working on some of the biggest brands out there!
  • A culture of entrepreneurship, creativity, growth and collaboration
  • Work with top talent at an award-winning agency on a serious growth trajectory
  • A focused commitment to career development and personal success - let us help you
  • Highly competitive compensation and benefits package including substantial time off policies (like really. It\'s a big deal)
  • All staff meetings so you\'re always in the know
Thank you very much for your interest in working with us. We look forward to meeting you!
NORTH STRATEGIC, MSL CANADA, NOTCH VIDEO, and MSL STUDIOS are committed to workplace diversity and will provide reasonable accommodation upon request to applicants with disabilities throughout the hiring process.

Publicis Groupe

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Job Detail

  • Job Id
    JD2288892
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned