Job Description

Below you will find the details for the position including any supplementary documentation and questions you should review before applying for the opening. To apply for the position, please click the Apply for this Job link/button.If you would like to bookmark this position for later review, click on the Bookmark link. If you would like to print a copy of this position for your records, click on the Print Preview link.|Please see Special Instructions for more details.We know imposter syndrome can get in the way, so please don't hesitate to apply. We'd love to hear from you. Submit your application today!Position DetailsPosting SummaryCompetition Number 20250486A/S
Position Title Web and Social Media Communications Specialist
Faculty/Department VP Research
Unit CIPSRT
Employee Group URFA APT
Collective Agreement Consideration Open with preference given to APT members.
CUPE 5791 Job Family N/A
Category Staff
Number of Vacancies 1
Position SummaryThe Public Safety Personnel Internet-delivered Cognitive Behaviour Therapy (PSPNET) team is located at the University of Regina and part of the Canadian Institute of Public Safety Research and Treatment (CIPSRT) funded by Public Safety Canada. The PSPNET team is led by Dr. Heather Hadjistavropoulos, one of Canada's foremost leaders on Internet-delivered Cognitive Behaviour Therapy (ICBT). The team consists of both clinicians and researchers who are developing, implementing and evaluating ICBT to help current and former public safety personnel (PSP) to improve their mental health and wellbeing.CIPSRT is looking for a talented and experienced individual to join the PSPNET team as a Web and Social Media Communications Specialist. The primary purpose and duties of this position include, but are not limited to:

• Provide strategic communication recommendations to leadership based on research of communication and social media trends.
• Utilize computer software programs to develop materials (print and digital) for PSPNET and CISPRT funded projects. This includes graphic design for websites, infographics, posters & other materials (print and digital), photo manipulation, illustration, audio and video recording, audio pre-production and post-production, and video pre-production and post-production.
• Develop and publish graphic and media creative concepts to help with outreach and raising awareness overall for PSPNET and CIPSRT.
• Maintain CIPSRT and PSPNET branding, including the creation of brand awareness among diverse interested parties, including PSP, their leaders, their families, policy makers, and more. Work collaboratively with existing peers to establish new guidelines.
• Establish CIPSRT and PSPNET's product brand awareness within the PSP community. Design and execute communications and marketing plans to share knowledge with diverse interested parties, at the University of Regina, as well as nationally, using cohesive branding that reflects CIPSRT and PSNET's national branding guidelines and University of Regina's standards.
• Strategize and manage social media campaigns to promote delivery of PSPNET and CISPRT's deliverables when applicable. Build and maintain an online network and relationships with PSP and interested parties by being attentive to social media posts from various groups. Establish trust by being vigilant and attentive on social media. Administer all CIPSRT and PSPNET social media platforms (Twitter, Instagram, LinkedIn, Facebook)
• Provide visual knowledge translation including mobilization and dissemination.
• Recommend branding, marketing and communications strategies to build CIPSRT and PSPNET's brand, both online and through other media.
• Identify how to promote CIPSRT and PSPNET strategically.
• Create advertising and select media for PSPNET and other CIPSRT projects when necessary. Create paid and organic social media campaigns and materials for the campaigns. Seek appropriate content for social media post, setup, and schedule the posts.
• This position works collaboratively with various interested parties and team members to gather input and develop guidelines, and to determine effective knowledge mobilization and dissemination strategies for achieving deliverables.
• Plus More: Be ready to take on additional related tasks as assigned - your role is dynamic and essential to our success!

Why Join Us?At the University of Regina, we're more than just a campus - we're a community!
Join our team and enjoy:

• Meaningful Impact: Your work directly contributes to creating a better environment for students, faculty, and staff.
• Professional Growth: We support your development, offering opportunities for advancement and learning.
• Work-Life Balance: We value your well-being and know your personal life is most important!
• Dynamic and Inclusive Workplace: We value diversity and inclusivity. You'll be part of a team that celebrates different perspectives, backgrounds, and experiences, making every day an opportunity for personal growth.
• Innovation Culture: We encourage fresh ideas and innovative thinking.
• Competitive Compensation: We offer competitive compensation package and benefits to reward your talent. A few of the these benefits include Health/Dental/Vision Benefits, flexible spending account, Defined Contribution Pension Plan, and much more!

Position RequirementsWhat You'll Bring to this Position:

• An undergraduate degree in visual communications, graphic design, or fine arts, with knowledge of social media strategy, tools and platforms;
• Minimum of 5 years working in advertising or communications. Experience working in the communications field for a research institute is preferred.
• An equivalent combination of education and experience may be considered.

Skills That Will Ensure Your Success in the Role:

• Demonstrated ability to provide strategic communications and marketing recommendations to leadership, to produce highquality visual communications, and to conduct effective social media campaigns.
• Visual communication, visual knowledge translation, knowledge mobilization, and knowledge dissemination. This position requires that the incumbent can explain a complex and sensitive concepts, such as emerging mental health research, by using visual and graphic representation.
• Graphic design software such as Adobe Creative Suite, particularly Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Premier. Video editing software such as iMovie, FinalCut Pro, basic HTML. Design theory and colour theory. Understand print production methods. Understand video pre and post-production.
• Understanding advertising and marketing strategy and being able to generate those strategies. Understanding diversity and equity and handling with care.
• Understanding of Public Safety Personnel and their organization culture, consumer/ target audience behaviour.
• Use of social media and the politics and sensitivity around it. Knowledge of how to purchase ads on social media and understand social media insight and analytics.
• Understanding of website content management system, basic HTML editor, website SEO, and Website and social media analytics.
• Communication trends and technology advancement. This position is required to stay up-to-date with communications trends, and its technologies include graphic design software, copyright laws, communications platforms, and the like.

Demonstrated skills and abilities:

• Excellent interpersonal skills and diplomatic communication skills (written and verbal) including conflict resolution. Ability to articulate graphic design, video production, or web design concepts to the team and PSP accurately.
• Making positive connections with interested parties and their communications officers.
• Establishing rapport and trust by being attentive and delivering to timeline and commitments.
• Adept at employing critical thinking and exercising judgement, to problem solve as they arise.
• Effective time management skills to manage multiple tasks and priorities to meet deadlines.
• Superior attention to detail.

Considered assets for these positions are:

• Education, training or experience in fields related to public safety, mental health, and/or knowledge mobilization; and
• Experience gained in public or non-profit sectors, particularly in unionized and/or research environments.
• Bilingual in French and English is an asset.

Physical Demands
Pay Grade APT 4
Salary Range $64,796 - $87,436 Annually
Status Term
Work HoursMonday - Friday, 8:15 am - 4:30 pm.These positions may involve travel up to 3 times per year to attend conferences or events.
Duration (if Term/Temporary) to Mar 31, 2028, with the possibility of extension and/or becoming permanent
Full-Time/Part-Time Full Time
Preference Posting No Preference
Target Posting Not TargetedAdditional InformationContact Information
Job Open Date 02/11/2025
Job Close Date 02/24/2025
Open Until Filled No
Special Application InstructionsWe know imposter syndrome can get in the way, so please don't hesitate to apply. We'd love to hear from you. Submit your application today!
Diversity StatementThe University of Regina is committed to an inclusive workplace that reflects the richness of the community that we serve. The University welcomes applications from all qualified individuals, including individuals within the University's employment equity categories of women, persons with disabilities, members of visible minorities, Indigenous persons, individuals of diverse gender and sexual orientation and all groups protected by the Human Rights Code.Supplemental QuestionsRequired fields are indicated with an asterisk (*).Documents RequiredRequired Documents * Resume/Curriculum Vitae

• Cover Letter
• Reference Contact Info

Optional DocumentsIf you need assistance, please contact Human Resources at .To ensure the security of your data, you will be logged out due to inactivity in 3 minutes at

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