Jiffy Lube corporate office located in Edmonton; Alberta is currently looking for a
Vice President (VP) of Marketing
. The successful candidate has a solid Marketing background and work experience managing a variety of promotional projects end-to-end, including local promotional events, sponsorships, paid advertising campaigns and digital marketing. Our VP of Marketing will report directly to the CEO and will oversee all marketing initiatives that support.
Key Responsibilities
Having regard to business and operational objectives, and as part of the management team
Develop and implement a cohesive marketing plan to increase car count
Set current and long-term performance objectives
Maintain and report against the marketing budget
Build relationships with operators, media and stakeholders
Monitor all marketing campaigns and implement improvements
Prioritize marketing projects and allocate resources accordingly
Prepare regular reports and presentations on marketing metrics
Identify and report on challenges and opportunities for growth
Provide guidance and ideas to organize effective (local) marketing events or projects
Participate in the quarterly and annual planning of the company's objectives
Track competitors' activities
Qualifications
Proven work experience as a VP of Marketing, Marketing Director or another senior role
Demonstrable experience designing and implementing successful marketing campaigns
Strong understanding of social media, digital and electronic marketing
Strong leadership skills
Excellent communications skills
Strong analytical and project management skills
Strategic mindset, with ability to make difficult decisions
Degree in Marketing, Communications or relevant field
Interested applicants can submit their resume.
Job Type: Full-time
Pay: $150,000.00-$175,000.00 per year
Benefits:
Dental care
Disability insurance
Extended health care
On-site parking
Vision care
Work Location: In person
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