Vice President - Revenue, Experience & Event Delivery
Regina, SK | Executive Leadership | Full-Time
REAL (Regina Exhibition Association Limited) is seeking a visionary, results-oriented executive to join our leadership team as
Vice President - Revenue, Experience & Event Delivery (VP, REED)
.
This is a high-impact role for a dynamic leader who thrives at the intersection of business growth, guest experience, and event delivery. You will guide a multi-disciplinary portfolio spanning operations, events, sponsorships, marketing, tenant relations, and food & beverage partnerships - shaping the full lifecycle of experiences across one of Canada's most dynamic event campuses.
What You'll Do:
Drive strategic revenue growth through events, sponsorships, guest services, rentals, and premium offerings
Provide strategic oversight of venue and service operations to ensure safe, guest-centric, and high-performing event delivery across all REAL facilities
Lead the end-to-end event experience, from early planning to post-event analysis, ensuring operational excellence at every stage
Oversee the operational readiness and long-term infrastructure planning of REAL's venues, including site maintenance and capital improvement priorities
Oversee REAL's corporate sponsorship and partnership strategy, providing executive leadership while supporting high-profile relationships
Guide the marketing and guest engagement strategy, ensuring alignment with brand values and business goals
Foster strong tenant relationships and oversee REAL's approach to long-term campus partnerships, ensuring alignment, service excellence, and mutual success
Manage the Levy/Compass Group partnership, ensuring food and beverage services meet REAL's quality and revenue standards
Collaborate cross-functionally with Finance, HR, and IT to align systems, staffing, and strategy for enterprise-wide success
What You Bring:
A minimum of 10 years of senior leadership experience in events, venues, hospitality, marketing, or experiential brand strategy
Proven success in driving revenue, leading cross-functional operations, and delivering standout guest experiences
Strong track record building and mentoring high-performance teams across diverse business units
Financial and strategic acumen, with experience overseeing large budgets, capital projects, venue operations, and key partnerships
Exceptional communication skills and executive presence, with the ability to lead in high-visibility, high-stakes environments
Why Join Us?
REAL is home to iconic venues like Mosaic Stadium, Brandt Centre, and the International Trade Centre. With thousands of events hosted annually - from hockey practices to concerts - and a bold vision for growth and transformation, we're shaping the future of entertainment, sport, and business in Saskatchewan. The Vice President of Revenue, Experience & Event Delivery plays a central role in that journey.
To view the full job description and apply, visit:
https://realdistrict.ca/join-our-team/careers/
Applications will be reviewed as they are received.
Have questions or know someone who might be a great fit? We'd love to hear from you.
Job Type: Full-time
Work Location: In person
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