Job Description

Why is this role important:Reporting to the Media Manager, the Traffic Coordinator/social media buyer will assist in the support and execution of Internal Brands and External clients.This position is ideal for applicants who are organized, detail oriented, and have a keen interest in digital marketing. As part of the Ad Ops team, you will be responsible for setting up and maintaining advertising campaigns, overseeing social and programmatic advertising campaigns, analyzing campaign performance and working closely with internal departments. \ What you\'ll do

• Responsible for day-to-day campaign trafficking using Campaign Manager 360
• Perform QA on display, video & rich media assets, ensuring all campaign creatives are within ad specs required by publishers/platforms
• Troubleshoot any issues relating to the campaign (from creative to delivery) in multiple ad platforms (Meta, TikTok, Pinterest, Snap, DV360)
• Must know how to st up campaigns on Meta, TikTok, Pinterest
• Fulfil Ad-hoc tasks requested by the team
• Work closely with internal departments

• 1-2 years local market experience in ad operations with hands on trafficking experience with 3rd party ad servers is a must (CM360 specifically)
• Programmatic media buying (DV360) and paid social experience (Meta, TikTok) is an asset
• Exceptional attention to details and willingness to take ownership of your projects and see it through to completion
• Ability to manage time, adhere to strict timelines, multitask and work well under pressure
• A team player who\'s able to effectively work/communicate in a team environment, and has a positive outlook
• Excellent written and oral communication skills
• Advertising or Marketing Communications Certificate or Diploma or equivalent experience
• Proficient in MS Excel; good overall skills with MS software

Loblaw Digital