Strategy & Insights Manager (influencer Marketing)

Remote, CA, Canada

Job Description

About The Shelf




The Shelf is a fast-growing influencer marketing agency that blends

data science with creativity

to deliver standout campaigns. We work with top brands and platforms to craft strategies that are

performance-first

and

culturally relevant

.


Everyone claims to be data-backed. We

prove it

:


Our top-funnel campaigns outperformed a client's lower-funnel agency campaigns by

5x in conversions



TikTok verified that our campaigns perform

500x above their ad benchmarks in watch time



One of our TikTok ads ranked

#2 globally

for an entire month


But what really sets us apart? Our

people-first culture

. We actively

discourage burnout

, uphold a

true 40-hour workweek

, and invest deeply in our team's wellbeing and growth.


100% covered healthcare

? Flexible PTO

Company holidays that actually get honored

?? In-person off-sites in Atlanta to foster real connection

About the role



We're hiring a

Strategy & Insights Manager

to join our growing team and shape the future of influencer marketing. You'll bring data to life through storytelling, drive strategic growth for our clients, and support innovation across our internal products and marketing efforts.

What you'll do



Market Intelligence

Research platforms, brands, and verticals Use social listening tools (e.g., Infegy, Brandwatch) to uncover insights Identify cultural trends shaping content and influencer strategy

Strategy & Insights Support



Build data-rich decks for pitches and campaigns Translate data into compelling narratives Align creator ecosystems and platform behaviors with campaign goals

AI & Content Intelligence



Track how influencer content is indexed in AI and search Support initiatives around trendspotting and creator discovery using AI


Cross-Functional Collaboration



Work closely with Creative, New Business, Marketing, and Product teams Help evolve our internal research methods and reporting frameworks

Qualifications





? 6-8 years experience in strategy, insights, consumer research, influencer marketing, or similar

?? A strong writer and storyteller who brings clarity to complexity

Curious, proactive, and scrappy--you love turning noise into signal

Familiar with tools like Infegy, YouGov, SparkToro, TikTok Creative Center, Reddit, ChatGPT

Strong with Google Slides or PowerPoint

Bonus: Trend forecasting, creator discovery, or early-stage AI experience

Bonus: Experience at a startup or marketing-tech company

Why You'll Love It Here




We're building something meaningful and sustainable--without burning people out. We care about

impact

,

balance

, and

raising the bar

in our industry.

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Job Detail

  • Job Id
    JD2851872
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Remote, CA, Canada
  • Education
    Not mentioned