Job Description

Specialist, Creative Content

Mississauga, ON, Canada \xe2\x97\x8f Virtual Req #1008

Friday, November 24, 2023

Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child.

You will experience Christian faith in action helping to make real and lasting change in the lives of the world\xe2\x80\x99s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good:

For Children. For Change. For Life.

Position: Specialist, Creative Content

Reports to: Manager, Marketing Communications

Position Term: Full-Time Permanent

Primary Location: Mississauga, Ontario, Canada

Workplace Type: Remote (Within Canada)

Job Purpose:

World Vision Canada\xe2\x80\x99s Agile product teams focus on delivering the right message to the right audience with the right solution at the right time. Following a disciplined Agile Scrum approach, dedicated agile teams operate in rapid test and learn cycles obsessed with delivering supporter value and driving efficient revenue growth and long-term supporter value.

Reporting to the Manager, Marketing Communications, the Creative Content Specialist embodies the voice and tone of the audience of its Agile product team while upholding World Vision Canada\xe2\x80\x99s brand narrative through use of creative content. S/he carries the perpetual tension between fostering a trusting relationship with the target audience and advocating for the world\xe2\x80\x99s most vulnerable children.

Duties and Responsibilities:

Executing Creative Content:

• Curates and adapts content for the assigned product team.
• Executes coherent, credible and compelling documents that advance the organizations highest priorities and aspirations.
• Leads management of web content, including Our Work section of worldvision.ca
• Leads content development for a variety of projects and initiatives including World Vision Canada\xe2\x80\x99s Annual Results Report and related materials.
• Owns writing flow, readability, sentence variety and structure, specific to their target audience.
• Determines how much writing is done by the Creative Content Specialist(~80%) and how much is leveraged from internal subject matter experts (~20%).
• Engages internal subject matter experts as needed.
• Coaches subject matter experts to ensure alignment with Scrum team\xe2\x80\x99s shared vision on supporter value.
• Supports the creative briefing process.
• Collaborates with the content platform product team in the ideation and creation of content.
• Active participant in Writers & Content Creators Community of Practice which collaborates regularly, shares information, improves skills and actively works on advancing shared knowledge of communications.

Envisioning Effective Strategy:

• Guides the creative strategy and leads the creative execution for target audience\xe2\x80\x99s journey.
• Leads highest value creative for assigned target audience.
• Imagines how a fulfilling relationship between trusted brand and faithful supporter will function.
• Stays current on topics and issues that matter to their target audience, providing feedback to Scrum team where relevant and adapting the creative content approach as needed.
• Implements test and learn cycles using data and insight, aiming to be as close to the supporters\xe2\x80\x99 needs and desires as possible.
• Stewards supporters through use of creative content and effective communication, including but not limited to: web, social media, video, audio, events, and offerings.

Qualifications:

• Bachelor\xe2\x80\x99s degree in Communications, Journalism, or related field.
• Minimum 3 years\xe2\x80\x99 marketing communications experience; ideally with an international NGO and/or a Christian faith-based organization.
• Strong understanding of international humanitarian and development work with demonstrated experience understanding the context of global issues.
• Superior written and verbal communication skills.
• Outstanding ability to write creative content to a variety of demographics and audiences.
• Ability to produce content for various media.
• Knowledge, skills and experience managing web content and the ability to update content when needed.
• Search Engine Optimization (SEO) writing experience an asset.
• Demonstrated organizational, interpersonal, proofreading and creative skills.
• Ability to balance multiple priorities and pivot quickly.
• Experience working in an Agile team environment an asset.
• Embrace a non-hierarchical approach, demonstrating transparency and trust across the organization.
• Other personal attributes: ambitious, assertive, energetic, enthusiastic, confident, optimistic, inquisitive, persuasive, and motivational.
• Embraces a non-hierarchical approach, modelling transparency, collaboration and trust across the team.
• Background in understanding accessibility requirements and how to ensure all content meets regulatory guidelines.

Why Consider Us?

• World Vision Canada has consistently been awarded Canada\xe2\x80\x99s and the GTA\xe2\x80\x99s top employers. Other awards granted are for financial transparency, marketing, customer service and for the work we do in the field.
• We are Canada\xe2\x80\x99s largest development, relief and advocacy non-profit.
• Competitive total rewards package.
• You get extra time off. We close for an additional day on long weekends, 6 times a year. You can get up to six weeks\xe2\x80\x99 vacation, plus paid sick days, personal days & wellness days.
• Flexible work schedules, allowing you to prioritize yourself, your family and your work.
• Work from home opportunities.
• Opportunities to work with cutting edge technology.
• Opportunities for continued learning and professional development.
• Opportunities to become a member of our Employee Resource Groups.
• A creative and dynamic work environment, where your ideas and contributions can be heard, valued and respected.
• A supportive management team committed to upholding the highest standards of diversity and inclusivity.

#LI-Remote

We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run. Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all. We shall never rest while children suffer in situations that can be changed.

Our Core Values: We are committed to the Poor. We are Christian. We are Stewards. We value People. We are Partners. We are Responsive.

Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership.

World Vision Canada takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries. We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs. We provide our staff and volunteers with ongoing supervision, support and training in their work with child and adult beneficiaries.

World Vision Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Thank you for your interest; however only those applicants selected for an interview will be contacted.

Other details

• Job Family Communications
• Job Function Individual Contributor
• Pay Type Salary
• Employment Indicator Fully Remote

• Mississauga, ON, Canada
• Virtual

World Vision International