Job Description

Embark on a rewarding career with Sobeys Inc., celebrated among Canada's Top 100 employers, where your talents contribute to our commitment to excellence and community impact.Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better - great experiences, families, communities, and our employees. We are a family nurturing families.A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.Ready to Make an impact?The Specialist, Creative Integration will assist the Thrifty Foods and Foodland Creative Integration Manager by supporting the marketing communication plan and full-funnel go-to-market execution across all marketing channels. They will work with a cross functional team of internal and external agency partners to help bring the strategy to life for the consumer.Here's where you'll be focusing:

• Support the development of integrated go-to-market plans that deliver against the customer journey priorities across all marketing touchpoints, specifically managing timelines and weekly status reporting.

• Maintain brand expression and standards and how it comes to life across all Empire brands

• Support in translating national strategy into locally brand relevant brand strategy for Thrifty Foods and Foodland banners

• Develop creative marketing briefs and support the integrated marketing process with internal teams and agencies

• Support in program integration across channels, negotiating activities between departments and execution for print, POS, social and digital, etc.

• Support in campaign and marketing material production for all communication including; flyer, POS and digital and social materials, including proofing and providing feedback to creative teams.

• Support the development of the omni-channel media strategy to align to key program KPI's by banner/region and work directly with channel leads around media performance

• Work alongside the Loyalty and Brand teams to ensure the creative go-to-market strategy is optimized to each Empire brand

• Work alongside the Loyalty, Brand Strategy, Store Marketing, CRM, and external partners (creative/media) to support and generate dynamic, full funnel connected experiences

• Maintain accurate tracking documents and timelines

What you have to offer:

• Undergraduate Degree in a related discipline
• 3 to 5 years of related work experience
• Excellent interpersonal skills to build partnerships
• Creative problem solving, a strong work ethic, and ability to be a self starter.
• Ability to work independently and within a team in a fast-paced environment

At Sobeys we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better - physically, financially and emotionally.Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:

• Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
• Access to Virtual Health Care Platform and Employee and Family Assistance Program.
• A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
• A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
• Learning and Development Resources to fuel your professional growth.
• Parental leave top-up
• Paid Vacation and Days-off

We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.

Sobeys