Social Media Engagement Specialist

Waterloo, ON, Canada
Centre for International Governance Innovation
1 Current Job Openings
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Job Description

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The Social Media Engagement Specialist is a full-time position responsible for content development, marketing, and monitoring on CIGI\'s social media channels in close collaboration with members of the Public Affairs team. Reporting to the Director of Public Affairs, the Specialist is a self-starter with strong writing and organizational skills, and a strategic thinker adept at crafting content and ad campaigns that will inform, engage, and influence their target audience. RESPONSIBILITIES
  • Manage CIGI\xe2\x80\x99s social media presence on Facebook, LinkedIn, Twitter, and YouTube
  • Create engaging, relevant, and timely content in a variety of media, including Twitter Spaces and livestreamed events
  • Design and deliver social media campaigns, organic and paid, to engage specific target audiences
  • Set and implement social media strategies aimed at growing CIGI\xe2\x80\x99s digital presence and brand
  • Analyze the impact of campaigns, and provide metrics reporting to inform future activities
  • Monitor CIGI\xe2\x80\x99s brand and reputation on social media
  • Develop and implement internal policies and procedures related to social media
  • Educate staff and fellows on these guidelines as well as best practices for social media
  • Research opportunities for new social marketing platforms, and keep abreast of trends and applications to engage with audiences
  • Other duties as assigned by the Director of Public Affairs
KNOWLEDGE, SKILLS, AND ABILITIES
  • In-depth knowledge and understanding of social media platforms and their respective tools
  • Exceptional copywriting and editing skills, with a meticulous approach to detail
  • Excellent time management and organizational skills
  • Passion for creating engaging content and knowledge of emerging digital trends
  • Willingness to work collaboratively as a team or run a task independently, as appropriate
  • Ability to monitor and analyze a wide range of analytics and apply learnings
MINIMUM REQUIREMENTS
  • Post-secondary degree or diploma in Digital Media, Marketing, Communications, or a related field
  • Three or more years of experience maintaining an organizational, or corporate, social account
  • Proven expertise running successful paid advertising campaigns on social media
  • Proficiency with Google Analytics and AdWords is also considered an asset
Note: This position is a based at CIGI\xe2\x80\x99s Waterloo office where employees have a hybrid work environment. Interested applicants are invited to send a cover letter and resume along with salary expectations to careers@cigionline.orgby March 27, 2023. We appreciate all candidates\xe2\x80\x99 applications but only those selected for an interview will be contacted. CIGI is committed to providing an inclusive, equitable and accessible environment. Our goal is to attract and retain highly talented employees from diverse backgrounds, including Aboriginal peoples, persons with disabilities and members of visible minorities. We are committed to providing accommodation to applicants throughout the recruitment and hiring process. Job Type: Full-time Schedule:
  • Monday to Friday
Work Location: Hybrid remote in Waterloo, ON Application deadline: 2023-03-27

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Job Detail

  • Job Id
    JD2131603
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Waterloo, ON, Canada
  • Education
    Not mentioned
 
 
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