Social Media & Community Manager

Remote, CA, Canada

Job Description

About Plannit



The home services industry is undergoing an unprecedented digital transformation, and we're proud to be leading this evolution.

Our team develops customer relationship tools, smart scheduling solutions, and mobile solutions that help entrepreneurs compete with large corporations while retaining their personal touch.

At Plannit, we believe that innovation comes from teams that are both stimulated and supported. Our collaborative environment creates unique opportunities to learn from diverse perspectives, be creative, and have a real impact on the company's growth.

We strive to create a healthy and inclusive work environment.

Opportunity to significantly impact a growing startup in an exciting space Work directly with leadership to shape our marketing strategy Flexible work environment focused on outcomes Competitive compensation package Chance to build and own marketing processes from the ground up
We're looking for someone who thrives in a fast-paced environment, is comfortable wearing multiple hats, and is excited about building something meaningful.

The Role



Our customers are highly active on

Facebook and Meta platforms

, yet today our organic social presence is underutilized. We rely heavily on paid ads, which are execution-heavy and demand more creative assets than we can sustainably produce.

We believe organic social -- done well -- can become a

core growth and brand channel

, helping us differentiate from well-funded competitors, build trust, and create a real community around Plannit.

To make that happen, we're hiring a

Social Media & Community Manager

to own our organic social strategy and execution end-to-end.

The objective of this role is to build a strong, consistent, and differentiated organic social presence, starting with Facebook and expanding from there.

You will be responsible for:

Defining howPlannit shows up on social Creating and executing a sustainable content strategy Engaging with our audience and growing an active community Analyzing what works (and what doesn't) -- and iterating quickly
This is a hands-on, owner role. You won't just execute a calendar created by someone else -- you'll build it, run it, and improve it.

What You'll DoSocial Strategy & Positioning



Develop Plannit's organic social media strategy, with a strong focus on Facebook / Meta Analyze competitors and identify content gaps and differentiation opportunities Define content pillars that balance: Education Product value Industry insights Relatable, human content for home service professionals Translate business and product priorities into engaging social narratives

Content Planning & Execution



Own and maintain a consistent social content calendar Come up with creative, repeatable content formats that don't require heavy production every month Write clear, compelling copy in English and French Repurpose existing assets (blogs, product updates, customer insights) into social-friendly content Collaborate with internal teams when visuals or ideas are needed -- but operate independently day to day

Community Management & Engagement



Actively engage with followers: comments, messages, reactions, and conversations Foster a sense of community and trust, not just broadcasting content Understand how to "show up" authentically on social for SMB operators Monitor feedback and surface insights back to marketing, sales, and product

Performance & Optimization



Track organic performance across key metrics (reach, engagement, follower growth, content performance) Identify what resonates with our ICP and double down on it Make data-informed recommendations to improve content and cadence Align organic insights with paid efforts over time (without owning paid ads)

What We're Looking ForRequired



3-5 years of experience managing organic social media for a brand or product Strong understanding of Facebook / Meta as a primary channel Excellent written communication skills Bilingual (English & French) -- written fluency required Experience analyzing competitors and adapting strategy accordingly Comfortable owning both strategy and execution Experience in B2B SaaS or SMB-focused products Experience building or managing online communities Familiarity with social analytics and content testing Experience working alongside paid media teams or agencies

How You Work



This role is a great fit if you:

Are both creative and structured Enjoy owning a channel end-to-end Like testing ideas and learning from real audience feedback Understand that great social content doesn't need to be overproduced Care about engagement and relevance more than vanity metrics Are comfortable being the voice of a brand online

Why This Role Matters



You'll own a channel that is currently underleveraged You'll shape how our audience perceives and interacts with Plannit You'll have real autonomy and visible impact

Compensation & Growth



We're looking for someone experienced enough to own the role, but still hands-on and excited to build.

This role offers:

Competitive compensation aligned with experience Opportunity to grow into a senior brand, content, or community role A key seat in shaping Plannit's long-term growth strategy

Interested?



If you're excited about building an organic social presence that actually matters -- we'd love to hear from you.

Send your CV to talents@plannit.io

Type d'emploi : Temps plein, Permanent

Experience:

vente: 1an (Souhaite) Service a la clientele: 1an (Souhaite)
Lieu du poste : Teletravail

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Job Detail

  • Job Id
    JD3344248
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Remote, CA, Canada
  • Education
    Not mentioned