Job Description

Job Overview

We are seeking a results-driven SEO/SEM Specialist with deep expertise in Google Ads (AdWords) to join our marketing team. In this role, you will be responsible for developing, implementing, and optimizing paid and organic search strategies to increase online visibility, drive qualified traffic, and maximize ROI.

Key Responsibilities:

Plan, execute, and optimize Google Ads (Search, Display, Shopping, Video) campaigns Conduct keyword research, competitor analysis, and audience targeting Manage campaign budgets and deliver high-quality performance reports Develop and implement SEO strategies to improve organic rankings Optimize on-page elements (meta tags, headings, content) and technical SEO Monitor analytics to identify trends and insights, and adjust strategies accordingly Collaborate with content creators, developers, and design teams Stay current with industry trends and platform updates (e.g., Google algorithm changes)
Qualifications:

Proven experience managing Google Ads campaigns with measurable success Strong knowledge of Google Analytics, Search Console, and Google Tag Manager Proficient with SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.) Understanding of website architecture, HTML/CSS, and page speed optimization Excellent analytical, organizational, and communication skills Google Ads and/or Google Analytics certification preferred
Preferred Experience:

E-commerce or lead generation campaign experience Familiarity with Bing Ads, Meta Ads, and other PPC platforms Experience with CRO (Conversion Rate Optimization) techniques Working knowledge of WordPress, Shopify, or other CMS platforms
Submit your resume, a brief cover letter, and at least two examples of successful campaigns or SEO projects you've managed.

Job Types: Full-time, Part-time, Freelance, Internship / Co-op
Contract length: 12 months

Pay: $33,100.00-$80,123.39 per year

Expected hours: 40 per week

Schedule:

Monday to Friday Weekends as needed
Work Location: In person

Expected start date: 2025-06-02