Job Description

About the Role

We're on the hunt for an SEO superstar to skyrocket our online visibility and drive organic traffic to new heights. This is not an entry-level role--we need a seasoned expert with a proven track record of delivering measurable results in search engine optimization. If you live and breathe keyword strategies, technical SEO, and link-building campaigns, and have the results to back it up, this is your chance to shine.

Key Responsibilities

SEO Strategy Development

: Design and implement comprehensive SEO strategies to improve rankings across search engines like Google, Bing, and others, focusing on both on-page and off-page optimization.

Keyword Research and Analysis

: Conduct in-depth keyword research to identify high-value opportunities and optimize content for maximum discoverability.

Technical SEO

: Audit and optimize website structure, site speed, mobile responsiveness, and crawlability to enhance user experience and search engine performance.

Content Optimization

: Collaborate with content creators to ensure all website content, blogs, and landing pages are SEO-optimized, incorporating relevant keywords, meta tags, and schema markup.

Link Building

: Develop and execute effective link-building campaigns to boost domain authority through high-quality backlinks from reputable sources.

Performance Tracking and Reporting

: Use tools like Google Analytics, SEMrush, Ahrefs, or Moz to monitor KPIs (e.g., organic traffic, bounce rates, conversion rates) and provide actionable insights via regular reports.

Stay Ahead of Trends

: Keep up with search engine algorithm updates, industry trends, and emerging SEO tools to maintain a competitive edge.
Qualifications and Skills

Experience

: 4+ years of hands-on SEO experience with demonstrable success in improving search rankings and driving organic traffic for businesses or clients. Online course certifications alone won't cut it--we want real-world results.

Technical Expertise

: Proficiency in SEO tools (e.g., Ahrefs, Screaming Frog, Google Search Console) and technical knowledge of website platforms (e.g., WordPress, Shopify). Familiarity with HTML, CSS, and JavaScript is a plus.

Analytical Mindset

: Strong ability to analyze data, identify trends, and translate insights into actionable strategies.

Communication Skills

: Ability to explain complex SEO concepts to non-technical stakeholders and collaborate with cross-functional teams (e.g., content, development, marketing).

Proven Results

: A portfolio or case studies showcasing significant SEO wins, such as increased rankings, traffic, or conversions.

Education

: Bachelor's degree in Marketing, Computer Science, or a related field preferred, but relevant experience trumps formal education.
What We're Looking For

We need a results-driven SEO expert who's done more than watch YouTube tutorials or complete an online course. You should have a deep understanding of search engine algorithms, a knack for uncovering untapped opportunities, and a passion for staying ahead in the ever-evolving SEO landscape. If you've got the skills to turn clicks into customers, we want you on our team.

Job Type: Full-time

Pay: $22.20-$29.44 per hour

Expected hours: 40 per week

Work Location: Hybrid remote in North York, ON