Job Description

Job Summary

We are seeking a detail-oriented and results-driven SEO Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of search engine optimization strategies and digital marketing principles. This role involves optimizing website content, improving search engine rankings, and driving organic traffic to our online platforms. The SEO Specialist will work closely with content creators, web developers, and marketing professionals to enhance our online presence and achieve business objectives.

Duties

Conduct keyword research to identify opportunities for content optimization and improved search rankings. Optimize website content, including metadata, images, and other elements to enhance SEO performance. Monitor and analyze website performance using tools such as Google Analytics and Google Search Console. Collaborate with web developers to implement technical SEO improvements, including site structure and page speed enhancements. Stay up-to-date with the latest SEO trends, algorithm updates, and best practices in digital marketing. Develop and execute link-building strategies to increase domain authority and improve search visibility. Create detailed reports on SEO performance metrics, providing insights and recommendations for improvement. Assist in the management of e-commerce platforms to optimize product listings for search engines. Work with the content team to ensure that all digital content aligns with SEO best practices.

Requirements

Proven experience in SEO, digital marketing, or a related field. Strong knowledge of HTML, JavaScript, and WordPress for effective website management. Familiarity with metadata optimization techniques and best practices for search engines. Experience with e-commerce platforms and understanding of how SEO impacts online sales. Proficiency in using tools such as Google Analytics, Google Search Console, and Adobe Creative Suite. Excellent analytical skills with the ability to interpret data and make data-driven decisions. Strong communication skills to collaborate effectively with cross-functional teams. Ability to work independently as well as part of a team in a fast-paced environment. A passion for staying current with industry trends and emerging technologies in digital marketing.
Join us as we strive to enhance our online visibility and drive growth through innovative SEO strategies!

Job Type: Part-time

Pay: $23.36-$25.38 per hour

Work Location: Hybrid remote in Mississauga, ON