Job Description

Dropbox is a Virtual First company. For this role, we are currently only authorized to hire candidates from the following provinces: Alberta, British Columbia, Ontario, and Saskatchewan.



Role Description



Dropbox is looking for a Senior Product Marketing Manager to drive growth for Dash, our flagship AI product. This role is embedded within the Growth vertical of the Dash team, partnering closely with Product, Design, UXR and Engineering leaders on acquisition, activation, and expansion across all go-to-market motions. As the dedicated PMM for Growth, you will lead cross-functional initiatives from design through implementation, turning insights into impactful experiments, messaging and lifecycle programs. This is a high-visibility, strategic role where success means driving measurable adoption and engagement outcomes while influencing product direction and go-to-market strategy.

Responsibilities



Serve as the product marketing lead embedded in Dash' Growth vertical, collaborating with cross-functional partners to shape and execute strategies that improve metrics across the user journey, from acquisition to retention and expansion.

Collaborate on the design and analysis of growth experiments across activation, onboarding, and conversion flows; translate learnings into actionable next steps and repeatable frameworks.

Craft insights-driven and audience-specific messaging that clarifies Dash's differentiation in a rapidly evolving market.

Own multi-phase go-to-market strategy and execution for feature launches and growth initiatives, coordinating closely with stakeholders in Marketing, Brand, Sales, and Customer Success.

Translate experiment learnings into actionable go-to-market levers, including onboarding flows, lifecycle touchpoints, activation campaigns, and positioning updates across web and in-product surfaces.

Represent customer needs in planning, ensuring growth strategies drive meaningful adoption, engagement, and retention.

Requirements



5+ years of experience in product marketing, ideally in B2B SaaS with a focus on product growth.

Strong understanding of SaaS growth strategies, including onboarding, activation, lifecycle, and conversion flows.

Strong analytical skills with hands-on experience running or partnering on growth experiments, interpreting results, and influencing product or marketing decisions.

Proven success in 0-1 product launches, driving adoption and market penetration for new solutions.

Excellent storytelling skills--able to distill technical concepts into clear, compelling narratives.

Strong cross-functional collaboration skills, with the ability to work effectively with Product, Sales, and Marketing teams.

Analytical mindset with experience leveraging data to measure performance and optimize growth and marketing strategies.

Preferred Qualifications



Bachelor's degree in Marketing, Business, Communications, or related field

Experience in both product-led and sales-led go-to-market motions.

Familiarity with marketing or positioning AI-powered tools, with sensitivity to trust, privacy, and differentiation in a rapidly evolving space.

Compensation Canada Pay Range $138,600--$187,500 CAD



The range listed above is the expected annual salary/OTE for this role, subject to change.



Salary/OTE is just one component of Dropbox's total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).



Company Description



Dropbox isn't just a workplace--it's a living lab for more enlightened ways of working. We're a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox--and with it the future of work. Our Virtual First model combines the autonomy of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you're meant to be. Here, you can own your impact to make work more intuitive, joyful, and human--for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries--and yourself-- Dropbox is ready for you.



Team Description



The Dropbox Marketing Team shows the world how Dropbox makes work better. We're storytellers and strategists, exploring new ways to connect our products with the people who need them. From product launches to campaign strategy, positioning to digital marketing, we blend creativity with data-driven insights to build our brand and grow our impact. Working across disciplines, you will tap into your own inventiveness while collaborating with teams throughout the organization, including Product, Sales and Engineering. If you're excited about translating complex technologies into engaging narratives and shaping how the world understands and experiences Dropbox, join our Marketing team.



Areas of work include Digital Marketing, Brand Strategy, Content Marketing, Product Marketing, Campaign Marketing, SaaS Marketing, Growth Marketing, Marketing Operations, and Customer Insights.



Benefits



Dropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to:



Competitive medical, dental and vision coverage*



Retirement savings through a defined contribution pension or savings plan



Flexible PTO/Paid Time Off policy in addition to statutory holidays, allowing you time to unplug, unwind, and refresh

Income Protection Plans:

Life and disability insurance*

Business Travel Protection:

Travel medical and accident insurance*



Perks Allowance to be used on what matters most to you, whether that's wellness, learning and development, food & groceries, and much more

Parental benefits including:

Parental Leave, Fertility Benefits, Adoptions and Surrogacy support, and Lactation support



Mental health and wellness benefits



Additional benefits details are available upon request.



Where group plans are not available, allowances may be provided

Benefit, amount, and type are dependent on geographical location, based upon applicable law or company policy



Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, enABLE, TODOS (Latinx), Pridebox (LGBTQ), Vets at Dropbox, and Women at Dropbox.