About KOHO
KOHO\'s purpose is to empower Canadians to build a great financial foundation with products that are radically transparent and easy to manage. Our journey began in 2014, and we have since built a community of over 800,000 users. Leading investors around the globe believe in our vision, and we\'ve successfully raised over $320M to make our vision a reality.
The KOHO collective has grown to 300+ employees to date. Discover our culture and get the inside scoop from our team !
About the Role
KOHO\'s Marketing department is looking for a seasoned Product Marketing Manager to join our team and be the point of contact for all upcoming Product launches. Our ideal candidate is well-versed in all aspects of go-to-market strategies and branding, and is a whiz in product development and measurement. As the pivotal point-person between Marketing and Product, you can easily speak both languages and ensure smooth communication and delivery.
In parallel with the product managers who lead the app\'s development, the Product Marketing Manager will be accountable for learning the product\'s strategy, getting to know its customer, and developing the tools and campaigns that the company will use to introduce and sell this product to the market.
This role is highly strategic and creative, and requires someone who can leverage member insights, brand insights, and product data to build an innovative approach to messaging, creative, and tactics.
Responsibilities
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