Senior Marketing Specialist

Edmonton, AB, Canada

Job Description


Senior Marketing Specialist - ( 2300046W ) Description Grow with the best. Join a smart, creative, and inspired team that accomplishes operational excellence. Bringing together individuals with diverse backgrounds, talents, and expertise, our 28,000 team members in over 400 locations worldwide are vital to making our company stronger. Your Opportunity Are you ready to wake up every day feeling inspired, excited about your job, and do you like to be part of a winning team? Are you looking for an opportunity where you can work with and be inspired by amazing creative colleagues, make an impact on your community, gain valuable experience, and build your career? Meet Stantec. Ranked as one of the most sustainable companies in the world, the people we work with are cool, and we want you to have a future here. Our people are at the core of everything we do. Driven by a culture of inclusion, we offer dozens of employee resource groups, growth opportunities, and flexible work arrangements. We understand that the tools for success look different for everyone, and we\xe2\x80\x99re committed to providing each employee with the support and flexibility they need to thrive. We\xe2\x80\x99re looking for a full-time Senior Marketing Specialist to join our growing team with a focus on our Buildings Business Line. This position will work closely with technical project managers to create compelling messages that set our firm apart from the pack and key business development leaders to help execute account plans. The ideal candidate will have a passion for nitty gritty details \xe2\x80\x94an energetic team player who can communicate effectively, manage multiple projects at the same time, and thrive in a deadline-driven environment. You are detail oriented, outgoing and have the confidence and background needed to collaborate with our business leaders at a high strategic level. You possess a strong background in marketing and communications along with exceptional writing skills and are a leader and a team player who can own pursuit processes, communicate with conviction and maneuver in a competitive, deadline-driven environment. If this sounds like your perfect role, we would love to hear from you. Role Overview Reporting directly to the Marketing Manager, Buildings (MM) the Senior Marketing Specialist works directly with MM and BC leadership throughout the region to proactively support business development, help build client relationships, and work with various teams to develop and execute strategic initiatives. This position requires the ability to work in a fast-paced environment, multi-task, meet aggressive deadlines, and prepare designed-to-win proposals and engaging presentations. The role also includes working with a larger Stantec team of Marketing, Business Development, Public Relations, and Communications professionals to build our brand awareness and identify market opportunities for top line growth. Your Key Responsibilities

  • Business Development/Account Management/Proposal Development:
  • Provide input and work closely with BC leadership to support Stantec\xe2\x80\x99s corporate and regional goals for revenue growth, profitability, and market leadership in selected regional target markets
  • Support Account Managers to achieve their plan goals; develop and maintain an up-to-date Client Plan with action items, zipper plan, positioning milestones, and team responsibilities
  • Work with business developers on Capture Plans that include a pursuit schedule with milestones, research needs, action items for positioning, strategic teaming, and responsibilities
  • Partner with MM and BC leadership to develop key clients and project \xe2\x80\x9cmust wins\xe2\x80\x9d to target in each operating year
  • Maintain a thorough knowledge of Stantec\'s markets, clients, capabilities, staff, and primary competitors to support the development of pursuits as identified in the marketing and business development plans
  • Work with the regional marketing teams and pursuit leaders/business developers to support cross-promotion of Stantec\'s various service offerings, where opportunities for the delivery of integrated services exist
  • Provide marketing support for all aspects related to the proposal process including workflow coordination, Marketing Go / No Go, resource requirements (e.g., identifying subject matter experts, external consultants, and related internal contributors), and technical content needs
  • Prepare high-impact proposals, presentations, and other communications in alignment with the Stantec brand
  • Work closely with technical project managers to create compelling messages that set our firm apart from the pack
  • Serve in a quality control capacity during the preparation and review of proposal materials developed by the marketing team with specific emphasis on brand alignment, relevance, accuracy, and timely delivery
  • Provide planning support for all aspects related to client presentations including the preparation of PowerPoint slides, presentation boards, and print collateral materials
  • Serve in a quality control capacity during the preparation and review of client presentation materials developed regionally with specific emphasis on brand alignment, relevance, accuracy, and timely delivery
  • Provide marketing support for client presentations that includes critiquing at dry runs and providing final review on large proposal pursuits
  • Facilitate debrief meetings following project wins/losses
  • Monitor opportunity-related websites and publications for project opportunities and distribute as appropriate
  • Promote the consistent use of the Stantec Pipeline in support of account management and business development efforts
Qualifications Your Capabilities & Credentials
  • Strong knowledge and understanding of marketing and business development best practice
  • Detail oriented and organized, with exceptional prioritization skills
  • Ability to effectively balance conflicting priorities
  • Proven experience developing responses to detailed requests for proposals (RFPs)
  • Commitment to client service and ability to work in a team-oriented environment
  • Demonstrated proficiency with web-based tools and Microsoft Office applications including but not limited to Outlook, Word, Excel, Working knowledge in the use of desktop publishing software such as InDesign, Photoshop, Adobe Acrobat, etc.
  • Strong presentation skills in small or large group environments, with proficiency in presentation support tools (e.g., PowerPoint)
  • Ability to effectively communicate with senior management, supervisors, peers, and clients, internally and externally
  • Ability to work effectively within a group as well as independently motivated with minimal supervision
Education and Experience
  • Post-Secondary in business, marketing, communications, public relations, or an equivalent level of experience
  • Minimum 5-8 years of experience in a marketing role in a medium to large sized organization
Stantec is a place where smart, caring people come to build on each other\xe2\x80\x99s talents and make an impact on the world. Find your fit. Apply today. Benefits Summary: Regular full-time and part-time employees will have access to health, dental, and vision plans, a well-being program, health care spending account, wellness spending accounts, group registered retirement savings plan, employee stock purchase program, group tax-free savings account, life and accidental death & dismemberment (AD&D) insurance, short-term/long-term disability plans, emergency travel benefits, tuition reimbursement, professional membership fee coverage, and paid time off. Temporary/casual employees will have access to group registered retirement savings plan, employee stock purchase program, and group tax-free savings account. The benefits information listed above may not apply to union positions because benefits for such positions are governed by applicable collective bargaining agreements. Primary Location : Canada-Alberta-Edmonton Other Locations : Canada-Alberta-Calgary, Canada-Manitoba-Winnipeg, Canada-Saskatchewan-Regina, Canada-Saskatchewan-Saskatoon Work Locations : Edmonton AB Organization : BC-1306 Marketing & Communications-CA Prairies&Territories Employee Status : Regular Job Level : Individual Contributor Travel : No Schedule : Full-time Job Posting : Oct 17, 2023, 5:56:16 AM Req ID: 2300046W Stantec provides equal employment opportunities to all qualified employees and applicants for future and current employment and prohibit discrimination on the grounds of race, color, religion, sex, national origin, age, marital status, genetic information, disability, protected veteran status, sexual orientation, gender identity or gender expression. We prohibit discrimination in decisions concerning recruitment, hiring, referral, promotion, compensation, fringe benefits, job training, terminations or any other condition of employment. Stantec is in compliance with local, state and federal laws and regulations and ensures equitable opportunities in all aspects of employment. EEO including Disability/Protected Veterans

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Job Detail

  • Job Id
    JD2249665
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Edmonton, AB, Canada
  • Education
    Not mentioned