Senior Marketing Director

Montréal, QC, CA, Canada

Job Description

Job Title:

Senior Marketing Director


Department:



Looking to unbox your full potential?

Find YOUR Fit

at the ALDO GROUP.


Join the ALDO Group and thrive in a culture of continuous learning and impactful social responsibility! We offer exceptional training programs and are committed to ethical practices and sustainability.

Find YOUR Fit

while making a positive difference - apply now!


FIND YOUR FIT




Recognition programs to showcase your talent! Tools to support and help them to reach their Career Goals. (Training Offers, Scholarship Programs, LinkedIn Learning and more). To be part of a company that takes a stand on issues affecting people, the environment, and our partners Summer Fridays (because Summer is for fun) Purchase discount on merchandise sold in all our divisions. Family & Friends events with discounts on our products Gourmet Cafeteria & Coffee shop Subsidized public transportation and free parking On-campus gym with access to a trainer Flex schedules and possibility to work from home Sick days Attractive total compensation!

YOUR ROLE





Reporting to the President of Aldo Group International, the Senior Director will play a pivotal role in driving growth for the Aldo Group International division. He / she will be accountable to drive the brand and help achieve objectives in the regions by collaborating with internal teams, franchise as well as wholesale partners. Leading a team of 10 at the onset, the person will also play a key role driving digital growth and identifying growth channels in both existing and new countries for AGI. The person will be the Marketing lead for the division and will be the main counterpart with the Aldo and CIS brand teams.


The ideal candidate is results oriented, highly analytical, diplomatic, has solid and digital first marketing experience with preferably leading international brands, and has the ability to collaborate closely in cross functional teams. The role also requires strong business acumen, detailed digital and media experience and exceptional communication skills.

Digital First Mindset



Lead the AGI e-commerce and digital marketing team with a focus on growing digital and optimizing media, driving traffic, conversion and sales. Support assessment, prioritization and conversion of growth opportunities for partnerships with an Omni-channel approach. For Top 10 markets, collaborate with teams, assess macro conditions and competitive landscape to build brand equity and drive traffic to brand.




Lead Marketing for AGI



Lead the AGI territorial / commercialization marketing team with a holistic 360 Drive all regional marketing projects, campaigns and initiatives for AGI through proper briefs, alignment with brand, partners and agencies. Define marketing priorities and build seasonal marketing plans for key countries including calendars, initiatives, CRM, loyalty, social and influencer strategies; define media spend allocation Drive brand in territory and collaborate with internal and external teams to achieve targets Assess in-season performance and develop initiatives to address performance gaps Collaborate with Brand teams to create and adapt campaigns taking into account the regional diversity; manage mechanicals Manage regional hub contents and collaborate with partners to maximize ROI Ensure marketing execution excellence Elevate marketing within AGI to forefront of digital capabilities Collaborate across AGI and with Brand teams to improve processes related to brand and marketing Drive social media, PR and influencer marketing initiatives in close collaboration with the Social and PR teams.




Help define divisional strategy and support with its implementation



Define priority markets, develop growth plans and / or collaborate with partners to refine as needed Support regional heads to implement strategy and achieve annual objectives.




Work closely with AGI Executive team on special projects



Support analysis of special projects, transactions, participate in budget process Lead the preparation of the market week presentations and marketing / communications related work.



DO YOU HAVE THE PROFILE WE'RE LOOKING FOR?




Bachelor's degree in Business / Marketing; MBA an asset Minimum 10 years of professional experience in Marketing with focus on Previous marketing experience with an international brand or retailer - Franchise and Wholesale experience preferred Sharp analytical and problem-solving skills, strong knowledge of Excel and Powerpoint Strong work ethic, autonomous, flexible and creative, able to adapt to evolving business needs Openness to travel as role can require a few trips per year Motivated self-starter, able to perform under tight deadlines with excellent attention to detail Strong written and verbal English communication skills, additional languages such as Arabic and Spanish an asset

WE'RE ON A JOURNEY TO CREATE A WORLD OF LOVE, CONFIDENCE AND BELONGING





The ALDO Group has been on this journey for over 50 years. We believe that our passionate associates are at the heart of our success, and that with them we will lead into our future with kindness.


The ALDO Group is committed to diversity and inclusion, not only now, but for the long term. We strongly encourage people who are Aboriginal, racialized, have disabilities, come from gender and sexually diverse communities and/or have intersectional identities to apply for employment with us. At ALDO Group, we will always strive to take steps to create a diverse and inclusive work environment that promotes equal opportunity and accountability.

#FindYourFit





Job Requirements:


Bachelor's degree in Business / Marketing; MBA an asset Minimum 10 years of professional experience in Marketing with focus on Previous marketing experience with an international brand or retailer - Franchise and Wholesale experience preferred Sharp analytical and problem-solving skills, strong knowledge of Excel and Powerpoint Strong work ethic, autonomous, flexible and creative, able to adapt to evolving business needs Openness to travel as role can require a few trips per year Motivated self-starter, able to perform under tight deadlines with excellent attention to detail Strong written and verbal English communication skills, additional languages such as Arabic and Spanish an asset

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Job Snapshot




#

Employee Type




Full-Time
#

Location




Montreal, Quebec (Onsite)
#

Job Type




Marketing
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Experience




Not Specified
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Date Posted




07/02/2025

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Job Detail

  • Job Id
    JD2464008
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Montréal, QC, CA, Canada
  • Education
    Not mentioned