Job Description

SUMMARY

We are seeking a Senior Manager, Partnership Marketing to fulfill an approximately 18-month maternity leave coverage contract supporting our global and North American partnerships, harnessing the power of technology and innovation in sports to drive business growth and enhance fan experiences. As a key member of our team, you will support the development and execution of strategic plans, leveraging cutting-edge solutions and emerging trends to push the boundaries of what's possible in sports marketing. This is a unique opportunity to join a fan-centric team, with an innovative spirit, driven by a shared passion for the game of hockey.

ESSENTIAL DUTIES & RESPONSIBILITIES

Driving Innovation: Serve as a subject matter expert on innovation in sports media, staying ahead of emerging tech trends to inform strategic decisions and partner inspiration Strategic Leadership: Develop and execute strategic plans for Global and North American partners, determining resource allocation and project leads to achieve business objectives Content & Media Strategy: Oversee content development and media planning (NHL, Partner Owned, Broadcast & Paid), ensuring seamless experiences for partner and League stakeholders; managing content projects from concept to delivery Event Management and Execution: Plan and execute NHL Tentpole events, managing logistics, budget, and asset approval, working in partnership with NHL Events Team Project Support and Management: Support senior leadership on projects, manage budgets, and track financial performance to ensure successful outcomes, including overseeing Partner operations (status agendas, actions, minutes) Team Collaboration and Communication: Lead communication with internal stakeholders, review and align external communications, and ensure effective collaboration with Account Executives, serving as a source of inspiration Consumer Insights: Decipher and apply research insights to elevate Partner programming Revenue Management: Responsible for fulfilling all contractual obligations and pro-actively selling new opportunities designed to further enhance the Partner's association with the NHL, while increasing League revenue, including development and execution of go-to-market (GTM) plans.

QUALIFICATIONS

B2B marketing experience, with a proven track record of driving business growth through strategic partnerships Results-oriented, with a strong focus on delivering measurable outcomes and exceeding expectations Superior verbal and written communication skills, with an ability to effectively communicate with internal and external stakeholders. Bilingualism (French) is an asset Strong strategic marketing skills, with expertise in brand promotion, advertising, and project management Excellent interpersonal and relationship management skills, with the ability to manage multiple direct reports and build & maintain strong partnerships Proven aptitude in emerging media, innovation, and technology, and an interest in hockey & stats analytics Advanced knowledge of Microsoft Office, with excellent planning and organizational skills Ability to travel domestically and internationally.

EDUCATION & EXPERIENCE

8-10 years of marketing experience in a client, property, or agency setting, with direct experience managing professional sports properties and global partnerships. Successful completion of post-secondary education with a focus on Business/Marketing.

We thank all applicants for their interest in this opportunity, however only those candidates selected for an interview will be contacted.

No phone calls, emails, or recruitment agency inquiries. Candidate application receipt confirmations and/or recruitment status update inquiries will not be provided.



The National Hockey League is an Equal Opportunity Employer. We do not discriminate based upon race, religion, colour, national origin, gender, sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any other legally protected characteristic. The NHL welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.