Job Description

Points, a Plusgrade Company, is a trusted partner to the world\xe2\x80\x99s leading loyalty programs, leveraging its unique Loyalty Commerce Platform and analytic expertise to build, power, and grow a network of ways members can get and use their favourite loyalty currency. Our platform combines insights, technology, and resources to make the movement of loyalty currency simpler and more intelligent for nearly 60 reward programs worldwide. Founded in 2000, Points is headquartered in Toronto with teams operating around the globe. Points was acquired by Plusgrade in 2022, making the combined companies the global leaders in ancillary revenue for the travel industry.


Role
Points is looking for a Senior Manager, Partner Marketing to join our global Marketing team. This is a permanent role, based in our Toronto office.


You will be responsible for developing marketing plans that drive revenue growth and product adoption for your international partner portfolio. You are a passionate and tenured marketer with a knack for building relationships (both internally and externally), nurturing a portfolio of clients, and driving results. You will identify the marketing initiatives that best meet the partner\xe2\x80\x99s growth objectives; sell-in and implement the plan & proactively grow the portfolio as a Subject Matter Expert on marketing strategy.


Responsibilities
Reporting to the Director, Partner Marketing, you will be responsible for:

• 
  Developing and presenting marketing strategies, key findings, and campaign performance to senior stakeholders for your portfolio of loyalty program clients.
• Overseeing the marketing planning process across your entire partner portfolio, optimizing schedules in order to maximize performance.
• Creating opportunities to integrate the entire Points product suite into existing loyalty program relationships (aka upsell!).
• Collaborating with our internal data and analytics team members to provide smart business recommendations using the most advanced segmentation, personalization and targeting tactics in the industry.
• Joining forces with our internal Creative Services and Media Demand Generation teams to develop messaging and tactics that will deliver on (or even better - exceed) performance expectations.
• Being a champion of growth who consistently brings ideas to the table, identifying new and innovative opportunities, finding ways to leverage our data-led marketing capabilities and actionable insights to inform strategy and tactics.

Qualifications

• Demonstrated omni-channel marketing experience with strong data-driven decision-making that drives results.
• Proven ability to grow and nurture client relationships.
• Proactive problem-solving skills to anticipate obstacles and quickly generate alternative solutions/ideas.
• Excellent interpersonal and highly developed communication skills (verbal and written).
• Experience working in a data-rich environment to uncover key insights to inform recommendations.
• Must have a valid passport and ability to travel internationally - this role requires willingness and flexibility to travel whenever business requires, up to 25% globally.

Benefits and Perks:

• Flexible hours
• Extra days off
• Extended health care from day one
• Wellness Credit
• RRSP Matching Plan
• Learning & Development
• Free coffee, snacks & drinks
• The best technology
• Company-sponsored activities such as bowling, movies, sports, paintball, and more!

Our Commitment:
Points, a Plusgrade Company is an equal-opportunity employer and is committed to providing an accessible recruitment process. We welcome applications from all qualified individuals and are committed to equal employment opportunity regardless of gender identity or expression, race, ethnic origin, creed, place of origin, age, sex, marital status, physical or mental disability, sexual orientation, and any other category protected by law. Upon request, we will provide accommodation for applicants with disabilities.


We believe in diversity and inclusivity and that is why our interview process is designed for a positive candidate experience and to ensure every candidate is evaluated equally. All candidates will be provided with feedback regardless if they pass or didn\xe2\x80\x99t pass any of our interview stages. All your information will be kept confidential.