Job Description

Referred applicants should not apply directly to this role.

All referred applicants must first be submitted through Workday by a current Loblaw Colleague.

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued \xe2\x80\x93 as we shape the future of Canadian retail, together. Our unique position as one of the country\'s largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well\xc2\xae.

At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.

Does working with some of Canada\xe2\x80\x99s most talented minds in innovation supporting retail, digital consumer solutions and analytical platforms excite you? Loblaw Technology powers some of Canada\xe2\x80\x99s most game-changing retail solutions, giving our customers the ability to live their lives well.

Come work with a team that values diverse ideas, fosters a culture of inclusion and develops our talent from within. Loblaw Technology gives you the chance to excel, and helps you to strive for success in a big way. Keep reading to learn more!

Senior Manager, Business & Customer Insights, Brampton, ON

As the Senior Manager of Marketing Measurement and Analytics, you will play a crucial role in shaping and enhancing our Marketing strategies by integrating comprehensive data and analytics to optimize expenditure, improve operational efficiency and maximize return on investment. This role involves a combination of data analysis, marketing technology expertise, and strategic thinking to inform data-driven decision-making across all marketing channels.

What You\xe2\x80\x99ll Do:

• Lead the marketing measurement function, setting the vision and strategy for how analytics can drive improved performance across all marketing activities
• Design and manage a marketing measurement framework that accurately assesses the effectiveness of marketing campaigns across various channels and platforms
• Utilize advanced analytics to measure and optimize marketing spend, efficiency and ultimately return on investment
• Work closely with Marketing, Media, Technology and Analytics to ensure alignment on objectives, methodologies, and measurement frameworks
• Partner with adjacent teams to develop and implement a comprehensive data strategy that includes data collection, governance, analysis, and reporting to support marketing decision-making

What you Bring:

• Marketing, Business, Statistics, Economics, Computer Science, or other relevant field of study
• Proven track record in marketing analytics and measurement, including experience leading and developing high-performing teams
• Demonstrated ability to translate complex business problems into clear and actionable strategies
• Excellent communication and presentation skills, with the ability to articulate insights to both technical and non-technical audiences
• Strong analytical skills and experience integrating and optimizing Marketing Mix Models is an asset

What Loblaw Offers You

We offer flexibility and balance, and an environment that sets you up for success no matter where your workspace is located.

Here, you will find a great team to help you achieve your goals as you help us achieve ours! Work in our fast-paced, exciting Technology environment, helping our stores, colleagues and customers every day.

Loblaw colleagues also enjoy:

• Work Perks Program
• On-site GoodLife Fitness, Basketball & Volleyball courts, Ice Rink, Groceries delivered to work via PC Express, Dry Cleaning services (1PCC Office)
• Tuition Reimbursement & Online Learning
• Pension & Benefits
• Paid Vacation

If you\xe2\x80\x99re up to the challenge, then we would love to hear from you. Apply today, and get the process started.

Loblaw recognizes Canada\'s diversity as a source of national pride and strength. We have made it a priority to reflect our nation\xe2\x80\x99s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. At Loblaw, we celebrate diversity and strive to build a culture of inclusion where differences are embraced, valued and supported. We are committed to being an equal opportunity employer and encourage people from all backgrounds and identities to apply to our jobs. Accommodation in the recruitment, assessment, and hiring process is available upon request for applicants with disabilities.

We thank all candidates for their interest but please note, those candidates who meet the minimum requirements for the position will be contacted.

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars \xe2\x80\x93 Environment, Sourcing and Community \xe2\x80\x93 and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values \xe2\x80\x93 Care, Ownership, Respect and Excellence \xe2\x80\x93 guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits \xe2\x80\x93 these are some of the many reasons why we are one of Canada\xe2\x80\x99s Top Employers, Canada\xe2\x80\x99s Best Diversity Employers, Canada\xe2\x80\x99s Greenest Employers & Canada\xe2\x80\x99s Top Employers for Young People.

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We are looking for varied perspectives which include diverse experiences that we can add to our team.

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.

Please Note:
Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.

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