Job Description

Job Title

Sales Executive - Store-to-Store (Field Sales Representative)

Location:

Toronto, Ontario, Canada

Employment Type:

Full-Time

Job Summary

The Sales Executive - Store-to-Store is responsible for driving

field sales growth

by

visiting retail locations, engaging store managers/owners, presenting products, securing orders, and building strong commercial relationships

. This role focuses on

territory coverage, new account acquisition, and achieving sales targets

through proactive in-person selling and business development activities.

Key Responsibilities

Sales & Client Engagement

Visit assigned retail stores, outlets, and business locations regularly to present and sell company products or services. Identify and develop new business opportunities by engaging store decision-makers and expanding distribution points. Build and maintain relationships with store buyers/managers to influence product placement, promotions, and repeat orders. Negotiate pricing, terms of sale, and contracts with clients to meet or exceed sales objectives. Follow up with prospective and existing clients to secure orders and ensure customer satisfaction.

Territory & Planning

Plan and manage daily field visit schedules to optimize coverage of all assigned stores. Analyze sales performance data and market feedback to refine approach and territory strategy. Monitor competitor activities, pricing, and promotions within territory and report insights to the sales manager.

Reporting & Administration

Maintain accurate sales records, customer interactions, product orders, and field reports using CRM or other tracking tools. Prepare weekly/monthly sales reports summarizing achievements against targets. Coordinate with internal teams (e.g., logistics, marketing, customer service) to ensure timely delivery and resolution of client issues.

Brand & Product Advocacy

Present product features and benefits clearly to customers and provide informed recommendations. Participate in product launches, promotional campaigns, and trade events as required to support sales activities.
Required Qualifications

Education

Bachelor's degree in Business, Sales, Marketing, Commerce, or a related discipline (preferred).

Experience

Proven experience in outside sales, field sales, retail sales, or business-to-business (B2B) sales (1-3+ years preferred). Familiarity with the Toronto retail landscape and working with store buyers/owners is an advantage.

Skills & Competencies

Excellent interpersonal, communication, and negotiation skills. Strong ability to influence decisions and build trust with customers. Goal-oriented with a track record of achieving or exceeding sales targets. Ability to work autonomously, manage time effectively, and organize priorities. Proficiency in CRM systems, mobile sales tools, and standard office software (e.g., MS Office). Valid Ontario driver's license and reliable transportation for field travel.
Preferred Attributes

Self-starter with a proactive, customer-centric mindset. Strong problem-solving abilities and response to customer needs. Knowledge of industry trends and the competitive marketplace in Toronto.
Performance Metrics

Typical success indicators for this role include:

New distribution points/accounts secured. Sales revenue and quota attainment. Customer relationship quality and retention. Accuracy and timeliness of sales reporting.
Working Conditions

Field-based role requiring significant travel within Toronto and surrounding areas. Flexibility to work outside regular hours including some evenings or weekends depending on customer availability.
Job Type: Part-time

Pay: $360.00-$380.00 per week

Expected hours: 20 per week