The Retail Manager oversees the full retail strategy for the Winnipeg Sea Bears, including merchandise planning, inventory management, game-day retail operations, and the execution of promotional giveaways. This role is responsible for aligning the merchandise program with brand growth, fan demand, and revenue goals. The Retail Manager also manages team-issued inventory for players and staff and plays a key role in product development and vendor partnerships.
Key Responsibilities
Retail Strategy & Merchandising
Develop and execute retail strategy across online, in-venue, and pop-up channels.
Plan seasonal merchandise collections aligned with brand direction and fan insights.
Collaborate with creative and marketing teams on product design, positioning, and campaign rollouts.
Analyze merchandise performance, market trends, and fan demand to inform buying decisions.
Maintain brand consistency across all product lines and retail touchpoints.
Inventory Management
Oversee ordering, receiving, and tracking of all retail, promotional, and team-issued inventory.
Manage product lifecycle from forecasting and purchasing through sell-through and markdown strategy.
Implement inventory control systems to minimize loss, optimize stock levels, and maximize profitability and ensure fulfilment is being done in an efficient & timely manner.
Prepare regular inventory reports and reconcile stock across multiple locations and warehouses.
Retail Operations
Lead retail operations for all home games, playoff events, community activations, and special events.
Create store layouts and visual merchandising plans that maximize sales.
Manage and maintain online Shopify store.
Maintain high service standards and deliver a best-in-class fan shopping experience.
Vendor & Partner Management
Source and manage relationships with merchandise suppliers, apparel partners, and fulfillment vendors.
Negotiate pricing, production timelines, quality control, and shipment logistics.
Oversee ordering and distribution of team-issued gear for players, coaches, and staff.
Manage player jersey inventory and customizations for both team and retail operations.
Giveaways & Promotions
Plan and execute all game giveaways in collaboration with marketing and sponsorship teams.
Manage production schedules, budgets, and distribution logistics for giveaways.
Help coordinate Sea Bears donation packages
Qualifications
3-5+ years of experience in retail management, merchandising, or inventory operations (sports or apparel industry preferred).
Strong understanding of retail planning, purchasing, and financial reporting.
Experience managing suppliers and negotiating contracts.
Exceptional organizational and time management skills.
Strong leadership and communication abilities.
Proficient with POS systems, e-commerce platforms, and inventory software.
Ability to work evenings, weekends, and game days as required.
Personal Attributes
Entrepreneurial mindset with a passion for growth and innovation.
Fan-first mentality and commitment to creating memorable experiences.
Energetic, resourceful, and calm under pressure.
High attention to detail and pride in execution.
Join the Team
This is an exciting opportunity to shape the retail identity of one of the fastest-growing sports brands in Canada. If you're driven, creative, and ready to build something meaningful, we want to hear from you.
Apply today
with your resume and a brief cover letter to careers@seabears.ca. Job posting closes on
November 30, 2025
.
Job Type: Full-time
Pay: $50,000.00-$60,000.00 per year
Benefits:
Casual dress
Company events
Dental care
Disability insurance
Employee assistance program
Extended health care
Life insurance
Paid time off
Store discount
Vision care
Work Location: In person
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