Job Description

Publisher Ad Operations Manager

Fantrax - The Home of Fantasy Sports

Toronto, ON (Remote / Hybrid in Canada)
CA$80,000-110,000 + per year (depending on experience)

Job Summary

Fantrax -- The Home of Fantasy Sports -- is seeking an

Publisher Ad Operations Manager

to maximize revenue across our high-traffic fantasy sports platform. With millions of engaged users and massive scale traffic, this role is focused on helping Fantrax unlock the full value of our audience by managing ad operations, building exchange partnerships, and ensuring world-class delivery of advertising experiences.

Responsibilities (Publisher-Centric)

Own Fantrax's

ad serving infrastructure

(Google Ad Manager) to maximize yield and revenue. Build and grow

relationships with ad exchanges, SSPs, and monetization partners

. Optimize ad placements and performance across display, mobile, and video inventory. Ensure

ad quality, brand safety, and compliance

while preserving user experience. Work with sales leadership to support

direct-sold campaigns

and premium deals. Analyze revenue trends and recommend strategies to

increase CPMs and fill rates

. Collaborate with product teams to test new formats, placements, and revenue streams.

Must-Have Technical Skills

Google Ad Manager (GAM/DFP):

Advanced trafficking, reporting, targeting, and troubleshooting

Header Bidding Expertise:

Experience with Prebid.js, Amazon TAM, or Google Open Bidding

Programmatic Ecosystem Knowledge:

Hands-on experience integrating SSPs, DSPs, and ad exchanges

HTML & JavaScript (Basic to Intermediate):

Ability to debug ad tags, troubleshoot scripts, and work with console errors

Tag Management Systems:

Proficiency with tools like Google Tag Manager for deploying and managing ad tags

Analytics & Reporting:

Strong Excel/Google Sheets skills (pivot tables, revenue modeling, yield analysis)

Must-Have Business & Revenue Skills

Yield Optimization:

Proven ability to set floor prices, optimize waterfalls, and improve CPMs/fill rates

Deal Management:

Experience negotiating and running PMPs and programmatic guaranteed deals

Ad Quality & Compliance:

Knowledge of brand safety, ad policy enforcement, and monitoring tools

Privacy Knowledge:

Familiarity with GDPR, CCPA, and IAB TCF v2.0 consent frameworks

Must-Have Soft Skills

Problem Solving:

Ability to quickly diagnose and fix ad delivery or performance issues

Communication:

Strong written and verbal skills for working with both tech teams and business stakeholders

Collaboration:

Comfortable working cross-functionally with sales, product, and engineering

Attention to Detail:

Ensuring accuracy in trafficking, reporting, and partner setup
If you're passionate about digital advertising, programmatic strategy, and scaling ad revenue for a global sports platform,

we'd love to hear from you.

Job Type: Full-time

Pay: $80,000.00-$110,000.00 per year

Benefits:

Casual dress Dental care Extended health care Life insurance Vision care Work from home
Work Location: Hybrid remote in North York, ON M2N 6K8