Job Description

About KOHO

KOHO\'s purpose is to empower Canadians to build a great financial foundation with products that are radically transparent and easy to manage. Our journey began in 2014, and we have since built a community of over 800,000 users. Leading investors around the globe believe in our vision, and we\'ve successfully raised over $320M to make our vision a reality.

The KOHO collective has grown to 300+ employees to date. Discover our culture and get the inside scoop from our team !

About The Role

The Performance team is the component that drives KOHO\'s user acquisition across Canada.

With a think as a customer and growth ownership mindset, they ensure that KOHO is the go-to choice in Canada when it comes to getting a prepaid card.

Each member of the team owns a piece of the growth puzzle: from organic to paid, they own their programs and use their know-how to grow the brand and our user base in a harmonious way.

You are comfortable communicating how it all fits into the bigger picture. You\'ve ideally had 5 years or more of agency experience or an equivalent and you are ready to join a product-based company. You are comfortable with ambiguity and are a self-starter and super curious individual.

What You\'ll Do

• Designing, managing, and executing the user acquisition campaigns across paid media channels, mainly search-based (Google Ads, Apple search, Microsoft Ads...)
• Formulating and executing digital acquisition strategies to drive CAC efficiency and scale spend
• Monitoring the performance and constantly optimizing the campaigns based on a data-driven approach and learnings from multiple A/B tests
• Driving a full-cycle creative production from copy to ad design and providing data-driven decisions about further creative development
• Communicating and reporting on performance weekly across key metrics and KPI\'s and uncovering new opportunities within PPC/SEM for user growth.

Who You Are

• 5+ years of experience in performance marketing in a high-growth startup or an agency environment
• Tracked Experience running campaigns on major platforms: Google Ads, Microsoft Ads, Apple Search, with a proven track record of successfully executing campaigns
• A very good understanding of AdTech structures and data analytics
• Experience in campaign planning and project management in order to break down complex problems into smaller ones and to enjoy working with data

A bonus if you have experience or an interest in any of the following!

• Mobile growth experience and french are a major nice to have.

Joining the (lovely!) KOHO Team

We invest time and resources into making sure KOHO is as good as the people we hire. Here are some of the reasons we attract the best people:

• Balance Your Life - Generous PTO, generous vacation, and a lifestyle spending account

• Work Anywhere - Permanently remote and $1,000 to set up your home office

• Level Up - Access to an in-house certified performance coach

• Reach Your Goals - Salary assessments twice a year, annual training allowance

• The KOHO Culture - We have won 6 "Great Place to Work \xc2\xae" awards since 2019

The KOHO culture is one of collaboration, creativity, and diverse perspectives. We are committed to building and fostering an inclusive, accessible environment for everyone. If you have any questions, concerns, or requests regarding accessibility needs, please contact peopleaccessibility@koho.ca and the People and Culture team will be happy to help.

#LI-Remote #LI-MD2

KOHO Financial