Marketing Writer

Ottawa, ON, Canada

Job Description

We're looking for a Marketing Writer to join our team. Our ideal candidate is a skilled and clear communicator with experience producing a broad range of content marketing assets - from blogs and webinar content to lead-gen pieces such as ebooks and white papers. The successful candidate will also leverage web writing best practices to craft effective ad and landing page copy that engages and motivates our target audience to take action.Who we areEpiphan Video empowers creators and businesses around the world to produce broadcast-quality content with intuitive, innovative, and trusted hardware and cloud services. Epiphan solutions see use in numerous verticals including education, live event production, corporate, government, and legal.Your responsibilities

  • Draft well-structured and persuasive marketing content, ad copy, email campaigns, and other assets in support of Epiphan's Creative Services and Growth teams
  • Write in accordance with content marketing and web writing best practices, and the style standards set out in our editorial style guide
  • Embody Epiphan's target voice and tone to support a consistent brand personality across our written content
  • Simplify complex technical topics into clear, plain-language distillations
  • Work with our product and marketing teams and apply feedback on written content to help maintain a high standard of quality
  • Research independently and collaborate with in-house subject-matter experts to fulfill and fact check technical content
  • Develop a deep understanding of our products and their features, benefits, and differentiators, and deftly weave established messaging into written content
  • When applicable, follow our keyword research and on-page SEO processes to optimize content for organic search discoverability
  • Tweak published SEO content as required in an effort to improve SERP rankings, conversion rates, and other key metrics
Your credentials
  • Bachelor's degree in Communications, English, Marketing, or equivalent
  • 3+ years' experience in a communications, content marketing, or copywriting role
  • Diverse writing portfolio that demonstrates a mastery of English, comfort covering technical subjects, and knowledge of content marketing and web writing best practices
  • Experience writing well-performing copy for PPC marketing and other ad campaigns on social media platforms and/or search engine results pages
  • Excellent verbal and written English communication skills with the ability to simplify complex ideas into clear and friendly marketing content
  • Unflagging attention to detail and care for spelling, grammar, syntax, etc.
  • Strong organizational and time-management skills with a willingness to adapt quickly to unforeseen, time-sensitive projects
  • Tech savvy and curious about new technologies
  • Ability to empathize with our customers and tell their stories in a compelling way
  • Ability to work effectively alone as well as in close collaboration with others
  • Knowledge of SEO and SEO best practices considered an asset
Why you should applyWe innovate A career at Epiphan puts you at the forefront of AV innovation. We value ingenuity and seek ideas from every corner. Employees have room to experiment and take chances on never-before-seen solutions and workflows - because that's how innovation happens.We're a team
When you join Epiphan, you become part of a tight-knit team of high-performing professionals. We collaborate within and across our departments daily, combining diverse skill sets and perspectives to achieve our goals.We care
Our people take precedence. We maintain an inclusive and open culture where respect and empathy take the lead and everyone has a voice. We set work aside for fun-filled social activities, offer competitive salaries and benefits, and insist on a healthy work/life balance for employees.How to apply
Send your resume, cover letter, and links to your online portfolio to careers@epiphan .com. Please include "Marketing Writer" in the subject line.We thank all applicants for their interest, but can only contact those we intend to invite for an interview. No agencies, please.Job Types: Full-time, PermanentBenefits:
  • Casual dress
  • Company events
  • Dental care
  • Discounted or free food
  • Employee assistance program
  • Extended health care
  • Life insurance
  • On-site parking
  • Tuition reimbursement
  • Vision care
Schedule:
  • Monday to Friday
Application question(s):
  • Do you have a portfolio? Please attach.
Education:
  • Bachelor's Degree (preferred)
Experience:
  • a communications, content marketing, or copywriting: 5 years (preferred)

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Job Detail

  • Job Id
    JD2008388
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Ottawa, ON, Canada
  • Education
    Not mentioned