Full-time; Contract 8-12 months (likely lead to permanent)
Who We Are...
Ignite Pizzeria is a beloved Canadian company renowned for its delectable stone-fired pizzas, served in beautifully minimalistic spaces in Metro Vancouver. Founded in 2017, Ignite has grown over the past eight years to include four locations in the Lower Mainland, with a fifth on the way. Our three Vancouver locations are nestled in the vibrant neighborhoods of Mount Pleasant, Gastown, and Yaletown, and our South Surrey location is situated in the Morgan Crossing outdoor shopping area. Beyond our pizzerias, Ignite is expanding its catering services and actively participating in offsite events. We take immense pride in our generous contributions in our community, anchored by a passionate team dedicated to exceptional food, service with connection, and continuous search for innovation.
At Ignite, we strive to create a place that reflects our team's core values: Quality, Consistency, and Generosity. Our mission is to create spaces where everyday heroism is celebrated, great food brings people together, and meaningful connections are forged over shared meals. We believe in the power of courage, community, and cuisine to inspire and uplift everyone we serve, including our team members.
This is an incredibly exciting time to join our growing small business. Help us build upon our processes and procedures in an expanding market and share the news about the incredible Ignite experience. We are seeking a Marketing Specialist for a 12-15 month contract (maternity leave). This role supports marketing initiatives across all locations and touchpoints, including catering and events. The ideal candidate is a creative, highly organized person, with a passion for content creation, digital marketing, promotions, and motivating our team. If you're a natural project planner with excellent communication skills, we want to hear from you!
What will you do this year?
In your role as a Marketing Specialist, your primary accountabilities are:
Develop and execute campaigns: create and implement campaigns to promote Ignite's brand, menu offerings, and service.
Customer research: conduct research to understand our customer preferences and identify new markets. Liase with the team's data coordinator to identify trends.
Coordinate photo shoots: liase with Ignite's photographer and assist to help capture the moments and menu we need to share for content and promotions.
Market research: analyze industry trends and the competitive landscape to help inform pricing, messaging, product offerings, and promotions
Point of Sale Management: Update the point of sale (Toast) with new menu items, promotions, and pricing. Develop the customer loyalty and email marketing programs.
Third-party sellers: ensure accurate menu listings and execute promotions with third party sellers (such as Uber Eats, Doordash).
Content creation: Develop compelling visual and written content for the website, email campaigns, and promotional materials.
Manage Social Media: Create and curate engaging content for Instagram, Facebook, and analytics reporting. Familiar with Meta Ads
Event production: Assist in organizing occasional Ignite events (1-2x annually), such as a new location opening party, or a special dinner event for select audiences
Campaign Tracking and Performance: measure the success of promotional campaigns, identify the areas for improvements and recommend new courses of action.
Brand Communication: collaborate with team members and external contacts (such as a graphic designer), to ensure cohesive brand messaging across various mediums.
Trend monitoring: Stay current with marketing trends and best practices.
Additionally - you'll be part of the opening team for our next location!
Qualifications:
Bachelor's degree or diploma in Marketing, Communications, Business, or a related field an asset.
Proven experience in marketing, content creation, and digital marketing.
Strong organizational and project management skills.
Excellent communication and collaboration abilities.
Creative mindset with a passion for food and community engagement.
Ability to analyze market trends and performance metrics. Proactive and a critical thinker.
Proficiency in design tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator) an asset (not a requirement).
On occasion (2-3 times annually), ability to work an evening or weekend for various events.
Where and when to APPLY?
Applications can be submitted to info@ignitepizzeria.com and will be accepted until the role is filled.
Preference will be given to candidates who submit their resume/cover letter before Friday, October 10th. We look forward to hearing from you!
Additional Information
Ignite Pizzeria's compensation offerings are in alignment with a pay-for-performance pay philosophy that recognizes individual and teamwork performance. The role is a one-year contracted term (maternity leave) position, with an estimated pay rate of $28 per hour. The starting salary will be based on the successful candidate's competencies, including but not limited to knowledge, skills, experience. ?
After a one-year term, there is the potential to stay on longer, as our team is growing. After one year of full-time employment with Ignite, you are eligible for our extended group benefits package.
Ignite Pizzeria is proud to be an equal opportunity employer, committed to creating an inclusive workforce that reflects the diverse community we proudly serve. All applicants will receive consideration for employment without regard to race, colour, national or ethnic origin, religion, sex, sexual orientation, gender identity or expression, disability, or age. If you require any support or accommodation throughout any stage of the recruitment process, please kindly notify us.
Job Type: Fixed term contract
Contract length: 8-12 months
Pay: $28.00 per hour
Benefits:
Casual dress
Discounted or free food
Extended health care
Store discount
Application question(s):
Do you have at least one year work experience in a marketing position in Canada?
*Please note, this does not include sales positions.
Work Location: In person
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